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Franklin Leonard Profile picture
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10 Nov, 5 tweets, 2 min read
Peloton’s stock dips 20% on the Pfizer vaccine news, and they drop the Beyoncé announcement the next morning.

Fascinating.
That’s either a hell of a coincidence or they (probably wisely) did the deal and sat on it until the inevitable first major vaccine news.
See if you can guess when @onepeloton made the @Beyonce announcement.
Genuinely curious what percent of @onepeloton @beyonce now owns.

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More from @franklinleonard

Franklin Leonard Profile picture
11 Nov
This one’s easy:

Small, intimate, inspirational inauguration thats heavy on packaged video and that respects the reality of the global pandemic we’re living through and then immediately back to work.

Save the party for the first July 4 that it’s safe to gather at scale again.
Bonus of the massive eventual July 4 party: Throw in a military parade and drive Trump (even more) insane.
I am available for Biden-Harris admin narrative crafting and Trump wound salting as necessary.
Read 4 tweets
Franklin Leonard Profile picture
9 Nov
Though I’ve yet to see evidence that supports the claim, it’s certainly plausible that the branding of “defund the police” had a negative effect in some more conservative environments, but we should also be very clear that branding and policy are different.
I would love to see polling on the constituent elements of Defund the Police separate from its branding as such.
Like, is there anyone who’s actually against reducing police capacity for violence in favor or providing more effective constituent services in such a way that reduces crime and improves quality of life?
Read 4 tweets
Franklin Leonard Profile picture
22 Sep
Not a parent, but the obvious answer here is to call her Ace and tell her that you want her to have the experience of making the legal change herself when she's 18.

I'd probably add that this lets her try a few additional names before then.

Actual parents, where am I wrong?
Also, objectively, Ace is an absolutely boss name for a twelve year old girl. Added to the list of options for my eventual children.
Wait, do I want to be called Ace?
Read 4 tweets
Franklin Leonard Profile picture
22 Sep
I hope everyone who mocked the “Handmaid’s Tale could happen tomorrow” folks feel appropriately ashamed of themselves.
But that would require being capable of shame.
.@MargaretAtwood's The Handmaid's Tale was LITERALLY inspired by People of Praise, of which Amy Coney Barrett is a member.

This, from 1986. nytimes.com/1986/02/17/boo…
Read 4 tweets
Franklin Leonard Profile picture
18 Sep
Read 4 tweets
Franklin Leonard Profile picture
17 Sep
It's here: The Fictional Streaming Service Naming Final Four (because... well... boredom and procrastination)

We have two great match-ups:

* Beam vs Marquee
* Lumiere vs Prism

Your votes are humbly requested for this highly scientific branding survey. Image
Which of these streaming services of would you be more likely to subscribe to for $9.99/month based only on the name?
Which of these streaming services of would you be more likely to subscribe to for $9.99/month based only on the name?
Read 6 tweets

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