Every week, @KiyaniBba pulls together the best conversations from our subscriber Slack community into a weekly "Community Wisdom" email, synthesizing the best advice from the community. This week's email was SO good. Some highlights in the thread below 👇 lennyrachitsky.com/p/-community-w…
1/ Running monthly business reviews
2/ Does the startup grind ever end
3/ Best product management software
4/ Prioritizing engineering work
5/ Systems for getting feedback
6/ Top reads and listens
7/ Thank you to everyone in the community for making it such a special place ✨
P.S. We check with each contributor before this email goes out, so conversations stay private if the person prefers.
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Some things I've learned about the newsletter'ing life, so far 👇
1/ It's really easy to start a newsletter. It's very hard to keep it going.
The key to keeping it up, at least for me, is (1) being genuinly curious and energized about the topic, (2) having a broad enough topic to keep it novel, and (3) having consistent time to write.
2/ Optimize for a topic YOU'RE excited about, not what you think other people will be excited about.
This is so important. It's the reason I went against the classic advice of finding a single focused niche. I would have been so bored thinking all day about just one thing.
Let's keep it going! Some suggestions: 1. If your team has a PM Slack channel, can you share the survey there? 2. If you're in Blind, consider posting a link 3. If you have PM friends at other companies, share the survey with them
10 nuggets of wisdom about pricing strategy pulled from @Patticus's epic guest post last week, including how much to discount, when to consider freemium, the impact of design on price, whether to end your price with a 9 vs. 0, value props, and much more
Read on 👇
1/ You should localize your pricing to the currency and willingness to pay of the prospect's region
✔️ Revenue per customer is 30% higher when you just use the proper currency symbol
✔️ Having different price points in different regions increases revenue per customer further
2/ Freemium is an acquisition model, not a part of pricing
✔️ Think of freemium as a premium ebook driving leads, not another pricing tier
✔️ Don't do freemium until you truly understand how to convert leads to customers
✔️ Paid users who convert from free tend to be better
Inside:
✔️ The 2 foundational elements of pricing strategy
✔️ Determining what axis to price on
✔️ Plug-and-play templates
✔️ Tons of examples
✔️ Bonus advice
2/ Many suggestions came though but one name came up again and again: @Patticus
With the slightest of prods, Patrick agreed to write a guest post answering a question I've received almost more than any other: How do I price my SaaS product?
Early-stage bottom-up SaaS founders – this thread is for you
Below 👇
🔬 Most important metrics to track
🛠 Tools to track these metrics
🎨 How to best visualize and share these metrics
1/ 🔬 What metrics should early-stage bottom-up SaaS founders focus on?
✨ Pre-revenue ✨
1. Retention:
✔ User: % of new users who are still active 3-6 months later
✔ Logo: % of new companies who are still active 3-6 months later
✔ L7/L30: # of days that users are active
2/ Virality within an organization:
✔ Invite rate: % of new users who sent at least one invite in the first X days
✔ Invite conversion rate: % of users who receive an invite that sign-up in the next X days
✔ Virality factor: % of new users who have come from an invite