Considering video audits with your cold emails?

>> Works really well
>> Takes 10x longer to create than cold emails
>> Doing it at scale will take up your whole day

Here's a quick hack to get around that.

// THREAD //
1. Let's say you're pitching FB ads to businesses

You see something on their website that catches your attention.

Gives you inspiration of an ad to create for them.

You decide that a 3-4 minute video audit would be perfect to explain your idea.

But execution time is ~10 min.
2. Get their attention, first

What if we could grab their attention first and then have them request the video audit?

Wouldn't that make it 100% worth it then?

So let's do that.

Here's the trick to grab their attention first and save you LOTS of time.
3. Write the video audit email

- Personalized first line
- Randomness + point of the email
- Explain video audit + purpose
- Case study + positioning
- Ask for feedback
- Insert IMAGE (not video)

What image?

Keep reading!
4. Image vs. Video

Instead of spending time now to create the video audit, save it for later when people actually request it instead.

The little trick is to create the illusion that you've sent a video that's really just a blurred image of their site with a play button!
Doing this will have interested prospects (hot leads) respond back asking you to resend since the "video" wouldn't load.

That's when you can take the time to actually create the video audit, knowing that prospect is a hot lead.

So let's create this photo.
5. Creating the photo

>> Screenshot their website
>> Go to befunky(.)com
>> Import the image
>> Go to the edit tab and click blur
>> Set to 30-40%
>> Google search for 'transparent play button'
>> Import it to befunky
>> Add it as a layer
>> Export

DONE in 2 min.
6. Send the email and wait

Add the final image to your email and send it off!

Now, you'll get people responding, asking you to resend since the video wouldn't load.


Now you do the real audit.

But this time you know they'll view it.
Want to actually learn how to run FB ads for businesses so you can send these emails?

While also learning how to
>> choose a niche
>> craft a compelling offer
>> get your first client
>> fulfill the service
>> automate the whole thing

Click here!

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More from @PaikCapital

17 Nov
Consider these when formulating killer ad copy to turn your words into deadly weapons.

// THREAD //
I'm NOT going to give you the exact phrases and words to use.

You can google/study that.

I will, however, give you 3 fundamental concepts you NEED to master to turn your ad copy into a powerhouse converter.

Works to help clients and yourself sell.

Let's begin.
First of all, thoroughly understand your client's audience or your audience.

Their fears, desires, and curiosities.

Craft their prototype customer in extraordinary detail.

What does the typical person in their niche look like?

Complete that then move on.
Read 10 tweets
15 Nov

without spending a dime.

// THREAD //
1. Leverage your social network

FB / IG / LinkedIn / Twitter
>> "I'm starting my own marketing agency and I'm looking for a Chiropractor who could use more leads"

If you have ZERO social networks...
>> Find a friend or family member who does
>> Let them post for you
Why does this work?

You might not directly know any Chiropractors.

But your friends and family might.

Or their friends and family might.

Or even their friends and family might.

Who knows what'll be shared and spread.

But you won't know until you get the word out.
Read 10 tweets
14 Nov
Today I turn 23 years old.

Give me 1 minute of your time to share 2 accomplishments and 3 tips to you all.


// THREAD //
1. Released The Agency Course

It's been 15 days since my course went live.

>> 80+ FIVE star reviews
>> 30+ testimonials
>> 10+ students who have made $1500+ in 14 days, including a 16 year old.

I'm humbled to say the least.

2. Attracted 12,000+ people to my account

The only difference between now and when I had 500 followers is just the difference in numbers.

I will always provide value, support, and mouth-drooling food pics.

The big 12k is just affirmation of the value I can offer.

TY tribe.
Read 7 tweets
11 Nov
Copy this if you want results and more money.

This is a process, not a hack.

This will generate you more money than any hack you'll find.

Let's get into it.

// THREAD //
1. You gotta have a niche

Choose one that you're familiar with and know how to research to get more info.

>> Home remodeling
>> Plumbing / HVAC
>> Roofing
>> Pool cleaning
>> Basketball training
>> Orthodontists
>> Financial planners
>> Real estate
>> etc.
2. Write some delicious copy headline drawing extreme curiosity

"The 7 Things No Marketer Will Ever Mention to You about Dental Marketing"

"Why Only a Few Wedding Planners are Killing It Right Now"

"2 Simple Tricks that No Other Home Remodeler is Using to Kill It Right Now"
Read 9 tweets
20 Oct
If I had to start all over, here's what I would do for the next 12 months:

**ONLY read this if you can think long term.

This is not for people looking for a two week gig.

Please if you enjoy my content, RT to make me happy.

1. Learn SEO, FB ads, or Email marketing

These are arguable the top 3 most in-demand services that businesses need right now.

Focus on the benefits:
SEO - more visitors to their site
FB ads - more visitors to their offer
Email marketing - higher client retention + follow ups
2. Contact friends/family who could benefit

The fastest way to grow is by having testimonials and concrete results.

Your friends/family will be the easiest way to get started.

Work for FREE.

Get the numbers; they're worth GOLD to you.

More valuable then getting paid.
Read 7 tweets
20 Aug

If I could go to college again, I'd probably do this.

If you're in college, I'd do this.

If you're thinking about college, go if you're gonna do this.

Year 1:

1) Learn sales, copy, and marketing on a basic level.
2) Learn about online business.
3) Take easy classes and make lots of friends
4) Dip your toes in Money Twit
5) Follow the Twitter goats
6) Save some cash

Enjoy this year, and do some studying!
Year 2:

1) Start taking copywriting seriously
2) Find clubs and school orgs and write their copy
3) Find a few small businesses, offer your copwriting for free
4) Make more friends
5) Engage in Twitter and Instagram
6) Save cash

Keep track of your progress!
Read 6 tweets

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