Publishing your ideas as you have them is dollar cost averaging for your reputation.
Instead of attempting to time "the market", make small, frequent investments that compound long-term.
"Inspiration is perishable, act on it immediately" — @naval

That thing you thought of just now, write it down, record it, publish it. You never know who'll read it.
Your "investment portfolio" is now a network of ideas accessible anywhere, any time.

In the moment, you might not be quite sure what it's for - but like any investment, the return is in the waiting.
The "tipping point" will occur at a different moment in time for every member of your audience.

Some will read 100 of your articles before considering a product of yours, others will be convinced after 2 or 3.

The only thing you really control is what you create.
Back to the original idea, sometimes you'll publish in a down-market, and sometimes you'll catch a massive wave of momentum.

You won't find out until you hit publish.
A tweet you published a year ago could set off a chain of events that leads to you writing a best selling book. (happened to @EricJorgenson)

A prototype you build could turn into a seven figure venture investment (happened to @igorlenterman)
A handful of memes you publish could lead to a #1 song on the Billboard chart (happened to @LilNasX)
We are linear creatures operating in an exponential environment.

The eventual outcome of one small action today is impossible to predict, unless you don't take it (then it's very easy, nothing will happen).

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More from @jackbutcher

21 Nov
Product is the answer to frequently experienced problems, content is the answer to frequently asked questions.
The questions you get asked most frequently are the signals that can help direct the things you publish.
The people you meet as a result of the things you publish will provide the insight you need to develop product.
Read 5 tweets
20 Nov
One of the biggest barriers to earning a good living is refusing to work "for free."
If you want to create the leverage to get paid more, produce proof without permission.
I'm not advocating for underpaying anyone - quite the opposite.

You determine your market value by what you can prove.

By waiting for permission, you generate less proof.

By generating less proof, you have less leverage.
Read 5 tweets
19 Nov
Build a Network of Ideas, People & Products: (thread) Image
1/ Instead of working from the product backwards, work from ideas first.

Publish a network of ideas that attract people with common interests and aspirations. Image
2/ The conversations that happen around those ideas produce the relationships that will help you understand what people want. Image
Read 5 tweets
11 Nov
📉 Build once, sell once.
📈 Build once, sell twice.
Please leverage this format as you see fit.
📉 Be leverage.
📈 Build leverage.
Read 4 tweets
27 Oct
10 life-altering ideas: (thread)

Visuals x @visualizevalue
1/ Focus on less, achieve more.
2/ You can't get better unless you get started.
Read 11 tweets
23 Oct
The Art of Saying No: (thread)
Some people build a massively successful business on their first shot.

That wasn't my experience, nor the experience of most people I've met.

This thread is about the transition from hustling your way to a few clients, to dialing in a product and buying your time back.
I'm convinced the best way to start a service business is to leverage the "Permissionless Apprenticeship" model.

Combine your process of learning a new skill with an output that brings value to someone you'd like to work with.

Upside happens either way.

Read 10 tweets

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