This point from Jonah @peretti, now the owner of BuzzFeed & HuffPost — that the NYT can’t be the “Paper of Record” because its subscription model means it only speaks to one like-minded group — is 100% true. But.... 
But it doesn’t have to be that way: millions & millions wants a media outlet they can trust: unconstrained by ideology. The mammoth success of Rogan, among others, proves that.
Huge opportunity to break free of the NBC/CNN/NYT/Fox prison & create that:
vox.com/recode/2020/11…
Huge opportunity to break free of the NBC/CNN/NYT/Fox prison & create that:
vox.com/recode/2020/11…
Relatedly: there’s suddenly a huge spate of articles about The Substack Craze in media outlets & I’m seeing an oft-repeated myth: that while a journalist can make more money there, your audience size shrinks. That assumption is false....
wired.com/story/plaintex…
wired.com/story/plaintex…
One thing that has surprised me since moving to Substack is my audience size*increased*. More people read the articles now than before. There may be many reasons, but I think one is clear: many readers only trust independent venues now, not media outlets linked to an ideology.
Any media outlet that can credibly claim that it exists with the primary purpose of informing the audience and airing good faith debates — not feeding hyper-partisans validation and fear/hatred of the other tribe — is going to succeed beyond what most media people can imagine.
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