Nearly thirty years ago, at the end of my eighth-grade school year, I received an award named in honor of Ray Kroc. The prize was one share of McDonalds Corporation common stock.

Here's the story of that one share:
My dad, a Certified Public Accountant, thought I might learn from the act of investing, so I bought a few more McDonalds shares along the way.

I didn't parlay the gift into millions. Instead, I learned patience and a practical lesson about Uncle Sam.
In 1993, I received the share for $53.81. Thereafter I reinvested all cash dividends.

In 1994, the stock split two shares for one. Since the stock price had by then risen to about $60, I now had two shares worth about $30 each.
In 1995, I purchased eight additional McDonalds shares with $300 of my own money, for a total of ten shares.

In 1996, I purchased eight more shares with $400 of my own money. I now owned 18 shares.

For the next 15 years, I didn’t buy or sell any more McDonalds shares.
In 1999, the stock split, again two shares for one. I now owned 36 shares.

In 2011, McDonalds far out-performed all other stocks on the Dow Jones index.

By 2012, due to dividend reinvestments, I owned 47 shares of McDonalds stock.
All told, I'd invested $700 and reinvested $565 in cash dividends.

In January 2012, I sold my McDonalds stock at just under $100 per share.

The sale represented a pre-tax positive return of more than ten percent per year.
I finally understood the words on the award itself:

"Nothing in the world can take the place of persistence."
-Ray Kroc, quoting Calvin Coolidge
And the practical lesson about Uncle Sam: Image

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More from @jmikolay

30 Nov
I channel successful creators in my personal life and @gumroad

Here’s what I’ve learned from them in the past six months, in their own words.

Stages of the Builder’s Journey – a Blueprint for Aspiring Creators: Image
Don’t wait until you have a big following (i.e. start now)...
🔷“I had fewer than 300 followers when I started”
🔷“I had fewer than 400 followers when I started”
🔷“I had fewer than 500 followers when I started”
Create without a plan (i.e. just be creative)...
🔷“This started as an experiment”
🔷“I wasn’t trying to build a business”
🔷“I didn’t set out to become a creator”
🔷“This wasn’t something I thought I’d be doing”
Read 18 tweets
23 Nov
Strunk & White's "The Elements of Style" is the best-known instruction book on writing in English.

I organized and distilled chapter five, "An Approach to Style (With a List of Reminders)," from 6,500 words to 1,300.

The summary includes ten observations and 21 reminders:
There’s no key that unlocks the door...
🔷No infallible guide to good writing
🔷No satisfactory explanation of style
🔷No inflexible rule by which writers may shape their course
These reminders state what most of us know and at times forget...
🔷Style is an expression of self
🔷To approach it, turn away from mannerisms, tricks, and adornments
🔷Move toward plainness, simplicity, orderliness, and sincerity
Read 33 tweets
4 Nov
I channel the worldviews of interesting people on Twitter.

I do that by organizing and distilling their tweets into a summary of their big ideas. For my own education I summarized the timeline of @JoeBiden, and it’s helped me to look beyond the headlines.
I believe it’s valuable to channel people of all stripes and persuasions, and in that spirit, I’ll continue to share summaries of writers and thinkers, artists and creators.

In one place, read the philosophy of @JoeBiden, win or lose:
America is full of possibilities…
🔷We have respect for hard work
🔷We have determination, resilience, and grit
🔷We have opportunity to go as far as our dreams take us
Read 24 tweets
2 Nov
An hour into a conversation with @karaswisher two years ago, @elonmusk told a story I still think about whenever I hear CEOs talk.

Two years earlier, Elon said he was "going to take apart a tunnel-boring machine" and "improve its efficiency between 500 and 1,000 percent."
In response, an unnamed tunneling consultant was quoted as saying, "Give me a break. You think someone can take apart a Boeing plane and put it back together, improving it by 500 percent? Elon’s got a very steep learning curve."
Which is exactly what Elon thought too. At the time, he said, "We have no idea what we’re doing. We’re going to get this machine, take it apart, figure out how to make it go much faster and still be safe. We’ll see how much progress we can make."
Read 14 tweets
23 Oct
@david_perell is halfway to writing 100 articles in 100 days.

Here's my latest summary of his last 15 articles, distilled from 8,000 words to 800.

Installment 2⃣: David's Big Ideas on the Creative Process, Knowledge Management, and Effective Writing
If you want to start creating, but you don’t know where to begin…
🔷Start with curation
🔷Give yourself license to experiment
🔷Gather links and write recommendations
🔷Differentiate yourself by adding commentary
🔷Add an interpretive layer to the links you gather
Curate your intellectual environment…
🔷Collect information
🔷Notice small details
🔷Start to recognize patterns
🔷Classify the world in unusual ways
🔷Stand out with your vivid personal monopoly
Read 25 tweets
21 Oct
Feeling cooped up?

1/ Here's what it’s like to live on a U.S. Navy submarine: Image
2/ Take away sunshine, plants and animals, news and sports, proximity to loved ones, fresh food, and the occasional drink of alcohol.

Replace those things with enclosed spaces, vertical ladders, 130 people, three showers, and a disconnected cell phone.
3/ The sub leaves port with 3,000 rolls of toilet paper. Hours later the hatches shut and the boat submerges hundreds of feet underwater.

Every day for the next six months, the crew will consume ten pounds of coffee, sixty liters of Crystal Light, and 70 pounds of flour.
Read 23 tweets

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