Ignore the political message here, because half will love it and half will hate it.
Instead, focus on the last sentence ... by housing the tech stack outside ...
This is an eternal battle in retail and e-commerce.
Instead, focus on the last sentence ... by housing the tech stack outside ...
This is an eternal battle in retail and e-commerce.
https://twitter.com/sacca/status/1346855364562571264
Out here, vendors scream at my clients to integrate everything. They want one big centralized customer data warehouse, and they want everybody using the centralized database supported by a centralized technology team.
"You need a 360 degree integrated omnichannel customer view."
"You need a 360 degree integrated omnichannel customer view."
And yet, everybody who has worked in retail / e-commerce knows that at some point the centralized thesis falls apart.
At some point, innovation becomes necessary, and the centralized process becomes too cumbersome, too slow, too rigid to facilitate innovation.
At some point, innovation becomes necessary, and the centralized process becomes too cumbersome, too slow, too rigid to facilitate innovation.
This is where the "pioneers" get in their wagons and create something new and interesting.
Some of the "new and interesting" things become worthy of business attention.
Those things begin to grow and thrive.
Then the centralization argument takes over (again).
Some of the "new and interesting" things become worthy of business attention.
Those things begin to grow and thrive.
Then the centralization argument takes over (again).
This is just the way business works. Innovation outside of centralization, then centralization absorbs innovation.
As a Leader, it's good to accept this balance, this give-and-take. Do not blindly accept the vendor-pushed thesis of "everything centralized". That's how vendors make money. The Leader makes profit by allowing innovation outside of centralization.
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