2020 was one of the most transformational years of my life.

And ended with mindblowing results, like tripling my revenue compared to 2019.

As part of my annual review, I identified the 10 biggest mindset shifts that made it all possible.

Time for a thread 👇
1/10 “Our brain is for having ideas, not storing them.” – @fortelabs

BASB completely changed the way I approach information.

Everything I learn is conserved for my future self in my second brain, ready to
be retrieved just when I need it.
2/10 Everything is an intermediate package

A note, a tweet, an outline, a picture – everything can be used in a new way.

Starting a new project doesn’t feel like a heavy lift anymore because often it’s as much as 80% done already.
3/10 My voice matters (and yours does, too)

I don’t have to come up with original ideas to share something publicly.

It’s about sharing how you apply well-known frameworks, seeing new connections between concepts, and bringing your unique perspective.
4/10 Creation isn’t a lonely pursuit

Ideas rarely come to you when you sit alone and think.

Rather, they’re sparked in conversations with peers, friends, even strangers.

What you create will be so much better because of the input of others.
5/10 I can’t ignore social media

In just 6 months of using Twitter “the right way”, new opportunities opened up that would never have been possible otherwise.

Dedicating time every day for conversations on the platform has been a positive force behind my growth.
6/10 Internalizing the “Building in Public” principle

Keeping everyone around you updated on what you’re working on is basically free marketing.

I've made a video dissecting this important principle:
7/10 Getting comfortable with self-promotion

“If you aren’t selling yourself, who will?” – @RobbieCrab

What ultimately made me feel comfortable about it: Knowing that I’m providing value. And getting positive feedback and reinforcement that what I’m sharing is helping people.
8/10 Give value first without expecting anything in return

I’m so grateful for all the wonderful people I got to know online.

I can recommend @andrewcyu 's article for further reading: andrewyu.substack.com/p/servant-netw…
9/10 Only action leads to true insight

In 2020 I've found my niche: Helping experts scale their impact by building transformational online courses.

Not thinking, but experimentation over several months got me there.

Be ready to see your niche evolve and change over time.
10/10 The need for time away from the screen

Almost everything new and exciting happened online last year.

The consequence: my offline relationships suffered as I hardly ever took my mind away from work.

This will change in 2021.
Read the full story here on my blog:

juliasaxena.com/10-transformat…

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More from @julia_saxena

3 Nov 20
8 lessons learned from week 2 of Performative Speaking with @RobbieCrab.

A thread about storytelling 👇
Your own life is like a movie you're watching 365 days a year. It might not seem special or interesting to you. But others are watching it for the first time.

You always have a story to tell!
5 elements of a great story:

- Characters: Who's involved?
- Environment: Set the mood, e.g. day vs. night
- Conflict: What's at stake?
- Relationships: How do the characters relate to one another? The environment? The conflict?
- Resolution: Have a punchline. Then stop.
Read 9 tweets
25 Aug 20
A 5-part framework for running engaging Zoom sessions where participants get to speak up, learn from each other, and make some real progress.

From the second BASB alumni mentor training with @will_mannon @TheLaurenValdez and @fortelabs
1. Big Picture/ Excitement: Start with the 10k feet view of the journey you’re on together, remind them what the ultimate goal is, create excitement for what’s to come
2. Discussion/ Breakout Rooms: Get everyone engaged by asking questions and starting a discussion around the main topic of the session, helps to warm people up
Read 6 tweets
8 Aug 20
In the last 2 years, I’ve gone through 8 online courses but completed only two: WoP by @David_perell and BASB by @fortelabs. What makes them different and what can other course creators learn? Here are 11 components for creating a next-level online learning experience:
1. Onboarding: Before the course starts, let students reflect on their intention and goals. Measure their current state to show them where they are now. Then measure again at the end to show progress.
2. Community: Provide a space for students to connect and interact, like Slack or Circle. They can learn from each other and create the bonds that used to be reserved for in-person classes.
Read 13 tweets

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