Thread by @HeroJourneyOn

Most common misperceptions when it comes to email marketing 🤯

• I need a big list to make money
• It takes too much time to write an email
• I can't come up with content to write about

Expanding on them below 👇

🔑 1. All things being equal, a bigger list is obviously better than a small list

But a lot of people own big lists and make absolutely no use of them

An active small list > Inactive big list

500-1,000 subs are enough to make a good side income

🕒 2. There are dozens of way to come up with good emails ideas without wasting a lot of time

I often write my emails in 15-30minutes (sometimes less)

With practice and pre-defined ideas you can easily write one in 10minutes

💡 3. Here are some ideas you can use to write emails:

1) Write about a story (search online)
2) Write about something that happened to you
3) Expand your POV on a tweet you've made
4) Take questions from your followers and answer them in your email
5) Write about a hot topic

📜In re-cap...

> You don't need a big list, what you need is to pump more offers by sending more value-packed emails (entertaining + valuable)

> Most of your emails can be nailed in 15 minutes

> Don't try to come up with something brand new, use content that's already created

I wrote a guide to help you...

> Monetize, even with a small list (student did 2 sales with a 60 email list)
> Write attention-grabbing emails that sell without being pushy
> Come up with good ideas to write emails

Learn more ➙ gumroad.com/l/emailplaybook