8 UGLY TRUTHS ABOUT HUMAN NATURE THEY DIDN'T TEACH YOU IN SCHOOL
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1. The most valuable thing in a person's world is the solution to the biggest problem they are currently facing
2. A person's highest moral values are determined by the people he feels he is being judged by
3. People will say and do anything to justify their current situation. This includes lying to themselves and others, even though in their mind, they are not lying.
4. Everyone thinks they are the one exception
5. Abuse of power will always exist when the incentives to do so outweigh the costs.
6. People see what they want to see, hear what they want to hear then turn around and tell you they are the one who is being rational and objective.
7. When someone says they are "speaking the truth", they are just saying the first thing that comes to their mind.
8. Speaking is easier than thinking. This is why the most ignorant are often the loudest.
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What you will learn:
> Why making money online is as simple as digging for gold
> Why market research is the treasure map to the gold
> How to find where "X marks the spot" on the map
> How to build your own treasure map
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Now that's outta the way
Let's get started with Tip # 1...
1) Understand WHY
Doing market research is like digging for gold aka that BIG idea that guarantees people will buy from you.
This gold tells us:
> What people think
> How people feel
> What problems they have
> WHAT THEY WILL BUY