Love this Tim Cook Bloomberg cover riffing on the old “crazy ones” Apple ad.

Slow and steady to $2.3T market cap.
Warren Buffett has incredible praise for Tim Cook
Apple Market Cap added under:

Steve Jobs: $346 billion
Tim Cook: $1.96 trillion
More on Jobs laying Apple foundation

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More from @TrungTPhan

15 Feb
1/ Amazon is famous for its writing culture:

• "Mock press releases / FAQs" for new product pitches
• "6-page memos" instead of Powerpoint

Two former Amazon execs wrote a book called "Working Backwards" detailing the philosophy.

Here are some insights 🧵
2/ The "Working Backwards" playbook

Instead of creating a product then finding customers, Amazon asks "What does the customer need?" and works toward the product.

✅Customer need --> Create product
❌Create product --> Find customer
3/ Write a mock press release

To determine if the customer need makes biz sense, employees write a press release:

• What problem is the new product solving
• Why it's better than existing options

To persuade a customer, the document has to be jargon-free and tell a story.
Read 17 tweets
12 Feb
1/ In 2018, Elon Musk backed 2 alum from The Onion w/ $2m to launch Thud! -- a satirical media venture that was to be the start of an "intergalactic media empire."

The venture failed, but created some hilarious projects.

Here's the story...it starts with an Onion article 🧵
2/ Its 2014, when $TSLA was worth ~$40B.

Musk -- a long time fan of The Onion -- reached out to the team about an acquisition after reading this article.

The deal falls apart b/c Musk didn't want to buy Onion's news business (AV Club) or its ad biz.
theonion.com/we-re-going-to…
3/ The failed deal doesn't blunt Musk's fandom.

In a Rolling Stone interview, he (prob seriously) says "In order to understand the essential truth of things...I think you can find it in The Onion and occasionally on Reddit.”

He also happily calls them out on Twitter for jokes:
Read 11 tweets
11 Feb
The @Wendys twitter account is on absolute fire roasting fools right now
Pls call the authorities, @Wendys is murdering folks
.@Wendys just trolled Cameo with: "Couldn't even pay the $30 to get William Hung or someone from a single episode of Law and Order to roast us?"

@BookCameo responded with a William Hung video.

I'm actually dead.
Read 7 tweets
11 Feb
1/ Clubhouse is being powered by a company called Agora ( $API).

Founded in 2012, Agora aims to be the API standard for "real-time voice and video" like Stripe is for "payments" or Twilio is for "SMS".

$API is already valued @ $9B+ but has some interesting opportunities 🧵
2/ $API went public last year but its stock rocketed in the past few weeks in unison with milestone CH news:

• $100m funding @ ~$1B valuation (Jan 11)
• Elon Musk joining the platform (Feb 1)

Over the span, CH grew from under 1m users to >6m.
3/ CH was apparently built on $API in one week and is lining up to be an early anchor client like:

• Uber was for Twilio
• eBay was for Paypal
• Peloton is for Affirm

Read 12 tweets
10 Feb
Zuck’s Clubhouse bio made it pretty clear they were gonna rip it off
FB team just leaving their Clubhouse plans out in the open. SMH
Paper hands Zuck already changed his Clubhouse bio. Can’t handle the heat
Read 4 tweets
9 Feb
▫️Amazon will be run by a Harvard MBA
▫️Apple is run by a Duke MBA
▫️Alphabet is run by a Wharton MBA
▫️Microsoft is run by a Chicago MBA
▫️Facebook is run by someone who said “I want to F the Winklevoss twins in the ear” which is something an MBA would say

In sum: MBAs are back
counterpoint Image
When you shoot the most fire tweet but can’t got a GD retweet
Read 6 tweets

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