Friday tweet thread about Board Seats.

What are they? Why should you care? Who should have them? How to think about all this as a founder?

thx @zsilvs303 for the suggestion!

Read on >>
1) Whether you realize it or not, your startup has a Board. It's likely just you (and your co-founder).

Your Board is a group of people who oversee governance of the company and look out for the shareholders of your company.
2) When your Board is just you, you're not only the management team running the day-to-day, but you are also the governance of the management team.

This is fine in the beginning, because you also probably own the whole co.
3) However, as you increase the number of shareholders at the startup -- adding employees and/or investors, expanding who's on the Board is good practice, because they will have your shareholders' interests as a whole at heart.
4) Regardless of who is on your Board, technically you're supposed to be having Board mtgs on a regular cadence. But when it's just me, myself, and I, often founders don't do that.

But even if it's just you, I think it's still good practice to do Board mtgs.
5) What should you talk about at the mtg?

-quick recap of the status of the co
-discuss top issues at hand
-strategize for near term

This is good practice to do at your company even if it's just you and setting aside regular cadence to do so is impt. It's easy to get too busy.
6) If you have other ppl in the mtg, you should create a concrete agenda and share info AHEAD of time so ppl can come prepared and make the most of the mtg time.
7) What powers does your Board have?

They act on behalf of shareholders and can voice concerns they hear from shareholders. They can also fire you as CEO! (They are technically YOUR BOSS)
8) This is why picking your Board carefully is impt. Who should be on your Board?

Only people you trust.

At seed, unless you have a lead investor who is putting in 50%+ of the capital, it is not standard to accept angels or smaller VCs onto your Board.
9) This is why many seed-stage companies do not have external Board members.

If an angel group (or indiv angel) asks for a Board seat at this stage and is NOT putting in most of the money, you should not feel pressured to bring that person onto your Board.
10) At the series A, though, basically ALL series A firms will want at least 1 Board seat.

Typical Board compositions at the A may be 3 seats -- you (as CEO) + 2 major investors.
11) Or it could be 5 -- you + your co-founder, 2 major investors, and 1 third party (typically selected by the lead with your approval)

Whatever the composition is, you want to be able to trust EVERYONE on the Board.
12) This is why more than the name of your series A firm and its reputation, you should care about your SPECIFIC point of contact (and presumably Board member) at the firm you are working with.
13) If you don't know that person super well, it's impt to backchannel and do ref checks.

Talk to founders that that person has worked with closely. What was it like to work w/ that person during BAD TIMES? Try to talk to a founder whose co didn't go well.
14) My biz partner @ericbahn likes to ask these qs of references:

A) What would you grade this person on a scale of 1-10 (10 as best)? And why?

B) What would it take to get that person to a 10?

The answers to B are illuminating.
15) Lastly, a lot of ppl really groan about having a Board, but if you have the RIGHT Board, they can REALLY be additive -- help you grow the company and yourself by opening doors and providing great strategic advice.

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More from @dunkhippo33

7 Mar
Today's Sunday tweet thread is on when to give up on your startup and options for giving up.

This is a topic that I don't think is discussed enough, because founders don't want to think about giving up & investors don't want them to give up.

Read on >>
1) Yesterday I talked about tenacity as a top trait in the most successful entrepreneurs.

I ended by saying, "If this is the path you want to take..." then just keep going, and you'll be successful.

But what if you discover it's not the right path?

2) There are two ways that it could not be the right path.

1) Entrepreneurship in general is not the right path for you.
2) This particular idea / business / team etc -- the details of your current journey -- is not the right path for you.
Read 35 tweets
6 Mar
Some Saturday thoughts about tenacity...

1) Yesterday I had a call w/ a portfolio founder - he was going through really tough times. He was running out of cash & had to let go of a lot of his employees. The pandemic has not been easy for him. His mental health is in a rough spot
2) Today I saw the latest markup on a company I backed in 2015. 76x net paper markup! I could not be happier for that founder & company & was thinking about the two situations.

They're actually more alike than you might think.
3) My past portfolio co, like so many, couldn't raise any money. Didn't have fast growth for 4+ yrs. Had a couple of restarts. Insane scrappiness. Tearful conversations even.

In fact, they retain a lot of equity, BECAUSE no one would back them for so long.
Read 12 tweets
4 Mar
Today's tweet thread is on

What the *(&%#*(@&%(* is going on in the market???

This is my take, but I'm often wrong, but you get what you pay for. :)

Read on >>
1) First some context - last March, public stock prices plunged as we braced for the pandemic in the US.

Personally, I thought it was going to continue plunging, but it stopped & ended up rising to almost pre-COVID levels for sectors that had been HIT HARD (travel etc)
2) And for companies that THRIVED in the pandemic (Zoom, Shopify, et al), they had an enormous run in 2020!

Meanwhile, the private markets had a slightly different trajectory. In the spring & early summer of 2020, VCs basically halted investing.

techcrunch.com/2020/07/13/sec…
Read 16 tweets
3 Mar
Today's thread builds off a question I've been hearing a lot about in the last 24 hours.

As a founder, what do you do if investors tell you they're committed to investing if there is a lead?
1) First off, let me tell you how EXCITED I was when I was told this when I was raising for my past startup. I thought that it was so great that I was getting commits.

And I would often respond, "Ok! I'll come back when I have a lead!" This was a big mistake.
2) It turns out most of the time when investors tell you they are committed to investing if there's a lead, it's not a lie, but it's also not a real commitment.

It's the easiest way to tell a founder no without actually doing so.
Read 11 tweets
2 Mar
In today's tweet thread, I want to tell you a bit about my journey and why I'm such a stickler for customer acquisition. That seems to be the only drum that I'm beating, but it is SO SO SO important.

Read on >>
1) In late 2008, I quit my cushy job at Google to start a company. At the time, I think I was more enamored w/ the idea of starting a business rather than having a specific problem to solve.

But we all remember that time - it was a TOUGH time. No one would fund me.
2) And for those who did get funding, I remember valuations in kickass businesses in Silicon Valley being around $2m post-money. Seems laughable now. But ppl felt so grateful to get those offers.
Read 19 tweets
2 Mar
Today I want to talk about the legal aspects of startups. How to set up? How to think about legal costs?

Fun!

Read on >>
1) Lawyers are expensive -- oof! A startup lawyer can cost you $300-$1k per HOUR! An associate paralegal may be slightly cheaper. But still pricey.

What do you need from a lawyer?

-company setup costs
-doc creation and review for financing rounds
-exit negotiation
2) For the purpose of this thread, we're just going to focus on setup costs, because this is where I see the most mistakes.

Once you get going, you may quickly realize you need a better lawyer - hah - and that generally helps w/ solving for financing rounds and exits
Read 26 tweets

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