1) AliCloud is finally profitable 12 years after its inception. Posting topline rev of $1.78bn and EBITDA of $3.7m in Q3 2020. In comparison, it took AWS 20 years to reach profitability.

However, interesting times ahead - some facts and thoughts on the state of cloud in China:
2) Don't get me wrong, Alicloud is doing well. Gartner rated them as being the global top 3 for IaaS in market share in 2020.

It just took them billions of investment to get there and unclear how much more billions in the future
3) Alicloud will invest an additional RMB 200 billion in the next three years. Tencent will invest RMB 500 billion in the next five years to build multiple million-level servers. Baidu will scale to 5 million units in 10 years, equivalent to an investment of RMB 300 billion
4) The investment isn't stopping anytime soon, but in the meantime, it's hard to raise project prices. Fierce price wars between the cloud providers keep this low. Tencent Cloud reportedly won the bid for the Xiamen government cloud project with one penny.
5) On top of the low prices, give the low rates of digitisation in China, buyers need additional customisation and offline support.
This basically means it's going to be low margins for a while for cloud.

lillianli.substack.com/p/why-are-ther…
6) On the bright side, the market is still huge for cloud in China. According to an official white paper, the cloudification rate of Chinese enterprises in 2018 was about 38%. Compared with 85% of the United States and 70% of the EU, there is still a huge gap.
7) The current digitalisation is happening mostly at manufacturers (industry still employs ~30% of the country). This is very interesting as it's laying down strong foundations for industrial cloud capabilities. China's could be leapfrogging into "industry 4.0"
8) Future of cloud in China will increasingly focus on Paas and SaaS. With IaaS covered, firms will want to start utilising their digitised data (and software vendors want higher margins).
Alicloud has started highlighting no-code / low-code as the next trend.
9) When I use my initial SaaS article, I thought it would take a long time to change manufacturer's workflows to be legible. But maybe China's SaaS future will be driven by low-code, with means the need for legibility will be lower (but maybe higher hand holding needs?)
Hopefully this thread does well so I have justification to write a longer piece on this <3

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More from @lillianmli

9 Mar
1) Ok, Chinese tech watercooler news - On 6th March, the Alibaba intranet got a ~5,000-word post from an employee who quit the next day.

His blistering and funny critique of Alibaba’s culture failings has been causing a ruckus. Zhihu, Mai Mai and intranets have been blowing up
2) Fractions are appearing inside Alibaba, taking different sides of the argument (there is a donkey fraction).

It is a really funny, post and here are some choice excerpts:
3) "When we joined Alibaba, we all had expectations. No matter what we thought about Alibaba afterwards. On the outside, we all had some admiration for the company. This caused my first confusion as I entered Alibaba. Such a sizable company, but why the constant anxiety?"
Read 18 tweets
8 Mar
1) Let's talk about the story of Youzan, an e-commerce back-end SaaS platform for omnichannel retail, implied market cap of $12.2Bn.

Their founder is legendary, high-school dropout turned artist turned Alipay PM turned founder.

Imo it's the Chinese Salesforce, not Shopify
2) So while Youzan's founder is called Ning Zhu, he goes by the moniker White Crow (白鸦 aka Bai Ya). In homage to a parable where a white crow chooses freedom and starving to death over a lifetime of cushy cage-dwelling.
3) He grew up in the poorest county in Henan. After dropping out of secondary school, he worked a series of odd jobs, including peddling clothes and construction work but eventually returned to education and got a degree in art and design.
Read 15 tweets
5 Mar
1) Let's talk about my framing for e-commerce product strategy.

It answers why in Chinese tech there is a fanatic fixation on internet traffic. Why every consumer app become a super-app.

Ubiquitous in Chinese tech but also prevalent in Facebook, Shopify and Google' strategy.
2) Every player is always working on owning the awareness-to-fulfilment funnel (or customer journey). This is a descriptive product strategy that builds on a foundational ethos of "owning the user".
3) Relative to western consumer tech companies, who tend to focus on “serving a function” as their core mission, Chinese companies tend to focus on “owning the user” as their core mission (though the initial wedge into the consumer is always through a function.
Read 12 tweets
24 Jan
1) Let's talk about how to think about applying a successful Chinese tech trend to your tech ecosystem.

Let's deconstruct the elements of what made livestreaming take off in China, and what is easily replicable and what isn't
2) So I've discussed before that I view livestreaming as both an entertainment product as well as a distribution channel. So when people are asking whether livestreaming can take off, they are really asking two questions about monetisation.
3) - Will people tip livestreamers?
- Will people buy things from a livestream?

The answer to both these questions involves understanding the technological, institutional and cultural underpinnings of Chinese tech. Yeah, bummer we gotta know all that.
Read 20 tweets
23 Jan
1) Let's talk about the stealthiest player in the short-video war and the implication on Bilibili, Kuaishou and Bytedance as well as the longer direction of travel for western social media in the future.

I'm talking about WeChat video
2) WeChat Video was launched silently last January and broke through 200m DAU by June 2020 and is estimated by third parties to be at 350m DAU currently.

By comparison Kuaishou took 5 years to reach 300m DAU in June 2020.
3) WeChat's video feature is a response to other short videos platforms (Douyin / TikTok being the biggest one) and though it had a late start, it has some distinct advantages.

An existing collection of brands and influencers who built their house on WeChat official accounts
Read 9 tweets
22 Jan
1) Let’s talk about the three things I found interesting and weird about the Chinese VC ecosystem

- Corporate Venture Capital regimes supreme
- Much shorter fund time horizons
- LPs are mostly government
1) Corporate VCs (CVC) are the corporate venture arm of established firms. In the west they often get a bad name since they’ve had a history of blocking sales of startup to their competitors or applying a corporate mindset to venture.
2) Google venture seems to be the exception to the rule, but often western founders typically want a CVC to follow in a round. When they are leading its a bad signal.

The opposite is true (at least by rule of thumb) in China. Startups think of CVCs as credible
Read 12 tweets

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