Spend time making things for other people to figure out what you enjoy doing. If you're reading this, you don't need permission to create and share your ideas.
For me, this was designing made-up digital products for brands.
2/ Build equity:
Make your work recognizable by combining your interests with your competencies, and applying constraint.
For me, this was Visualize Value (digital design + philosophy, commerce, strategy) in simple graphic form.