I have news:

I wrote a book📗

Today was a big day -- I sent the 2nd draft to my publisher for editing!

Here's the story of the 📗 so far ⬇️
I've been asked dozens of times over the last year "when are you going to write a book?"

Last August, after chatting with @morganhousel & @TMFStoffel, I decided to take the plunge
I've had a book idea in my head for a few years

I've read hundreds of books on investing, but I've always wondered why there wasn't a book called:

"Why Does the Stock Market Go Up?"

Which, I believe, is an incredibly important answer that every investor should know
100 million Americans have money in the stock market in one way or another

I don't have any data to back this up, but I know that the vast majority of them don't know the answer to that question

"Why Does the Stock Market Go Up?"
I know this because I didn't know the answer myself for many years!

There were SO MANY basics investing questions that I had to answer on my own, like:

❓What is a stock?
❓What is the Dow Jones?
❓Why do companies go public?
❓How does the market "compound"?
....etc
The mission of this book is simple:

"to demystify the stock market"

This books answers all of the most important questions about investing that I had when I first started
The book is aimed at extreme beginners

It's for anyone who has an interest in investing but has no clue how to get started

Basically, it's the book that I wish I had read first when I was an investing rookie
I did my best to explain the answers to all of my question using simple terms & analogies

I also wrote the book to be SUPER EASY to read

The 📗 is 60 short chapters (1 - 5 pages each), double spaced, with lots of graphs and charts

I don't like dense books myself!
I've worked on the book every single day since I started

I've used Jerry Seinfeld's "never break that chain" productivity method

It has worked wonders for me

I haven't missed a day of writing since I started -- weekends and holidays included!
I'm working with @ChooseFi publishing on the project

I have a great relationship with that team and they were willing to take a chance on a new author

@1mkwilliams has been an incredbile partner, coach, & resource
The book is progressing nicely, but there are still some big decisions to be made, such as:

🔲Title
🔲Subtitle
🔲Book cover design

My plan is to crowd-source these decisions

If you could help vote on these topics in the future, I'd greatly appreciate it!
I'll post updates as the project moves along

As of right now, we are planning for a late 2021 launch

If you want to be notified when it's ready you can sign up for my substack

brianferoldi.substack.com
My Mission: To Spread Financial Wellness

I think this book will help me do just that

I'm super excited about this project and can't wait to get it out there

Thank you for being on this journey with me

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More from @BrianFeroldi

18 Mar
Top 🔟 investing lessons I wish I could teach my younger self
1⃣Don't be in a rush to sell

Selling a big winner early is the most expensive investing mistake you can make
2⃣Capital is precious

Buy the highest-quality companies you can find

Avoid everything else
Read 12 tweets
16 Mar
My investing style has been most heavily influenced by 3 master investors:

Jeff Fischer
Tom Engle
@DavidGFool

Here's what I've learned from each of them:⬇️
Jeff Fischer is a "growth at a reasonable price" investor

He buys high-quality, profitable, high-growth businesses that trade at semi-reasonable valuations

Jeff taught me to be demanding of your stocks and insist they check ALL of your boxes

Ex:
$DOCU
$FB
$PAYC
Tom Engle taught me to look for "super stocks"

Those are easy to understand businesses with a long-term "growth hook" that allows them to grow and grow for decades

Tom buys these stocks again and again at better and better valuations over time

Ex:
$CMG
$MNST
$ULTA
Read 8 tweets
15 Mar
Twitter's direct message is an AMAZING feature

Here's everything I've learned about using them effectively ⬇️
A DM to someone you don't know should strive for two things:

✅Friendly
✅Short

This maximizes your chance of getting a response, but don't get offended if you don't get one.

Remember, people are busy!
I get a lot of spam DMs, so I decide in 1 second whether a DM from a stranger is worth my time or not

If the DM is loooooooooooooooooooooooong, it's usually spam, so it gets ignored
Read 11 tweets
13 Mar
I bought 9⃣stocks last week

6⃣are new positions
3⃣are adds to existing positions

They all check LOTS of the boxes that I look for in 10x returns

Want to know which stocks I bought & why? ⬇️
1⃣ $CRWD - New position

High valuation (56x sales, 769x forward p/e), but wanted some skin in the game

✅FCF Positive
✅Founder led
✅Mission Driven
✅Operating Leverage
✅Optionality
✅Profitable
✅Recurring revenue
✅Strong Growth
✅Widening Moat

Opportunity:
2⃣ $DDOG - New position

High valuation (42x sales 714x forward p/e)

✅FCF Positive
✅Founder led
✅Operating Leverage
✅Optionality
✅Profitable
✅Recurring revenue
✅Strong Growth (56% rev last quarter)
✅Widening Moat

Opportunity: $35 billion & growing
Read 15 tweets
12 Mar
From 0 to 100,000 followers

Here's everything I've learned about using Twitter⬇️
Twitter is unlike every other social media platform

🛑It's NOT for connecting with friends you already have

✅It's for connecting with people you don't know

It's a micro-blog that gets blasted out to strangers

Treat it as such!
Strangers aren't interested in:

🛑What food you are eating
🛑Where you are on vacation
🛑Your current activity
🛑Your favorite sports team
....etc

They are interested if YOU can make THEIR Twitter feed better

(Use Facebook/Insta/Snap for personal posts)
Read 13 tweets
11 Mar
Great investment advice from 20 of my followers ⬇️
Learn Basic Accounting

-- @InvestmentTalkk
There is no free lunch.

If a stock or bond is cheap, there is a reason for that.

-- @AneliCaroline
Read 21 tweets

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