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David Perell Profile picture
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25 Mar, 4 tweets, 2 min read
Homeschooling is the trend I’m most bullish on relative to how little attention it receives.

Institutional trust is falling, online education is getting better fast, smartphones are getting cheaper, and it’s getting easier for parents to team up and educate their kids together.
Homeschooling reminds me of the taxi industry in 2008.

In ride-sharing, smartphones vastly expanded the market. Homeschooling will benefit from computers, Internet adoption, and learning-focused video games.

Expect lower costs and schools that operate at a global scale.
Right now, the top two reasons why parents don't homeschool their children are (1) it seems lonely for the kid, and (2) parents can't stay home to homeschool.

Camps and learning pods will emerge to solve the 1st problem and online schools will solve the 2nd one.

Source: @usv Image
The homeschoolers I know who want to attend a traditional college worry that being homeschooled puts them at a disadvantage.

Here, I’m pro standardized tests because they level the playing field.

Or, as I show in the thread below, we can restructure higher education.

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More from @david_perell

David Perell Profile picture
5 Apr
Some paradoxes of modern life:

1. The paradox of reading: The books you read will profoundly change you even though you’ll forget the vast majority of what you read.
2. The paradox of writing: Great writing looks effortless. But because the ideas are so clear, casual readers don't appreciate how much time it took to refine them.
3. The paradox of creativity: Your work is done when it looks so simple that the consumer thinks they could've done it, which means they won't appreciate how hard you worked.
Read 13 tweets
David Perell Profile picture
1 Apr
I like the motto: “Don’t put-spend your competitors. Out-teach them.”

If you have a unique perspective, a solid product, and know how to spread your message on the Internet, you don’t have to spend money on paid marketing.
For information products, the Internet is inverting the way we’ve always done things:

Old method: Say little in public, share everything with customers.

New method: Say everything in public, but distill and refine ideas for customers.

(Simplified, but directionally true.)
“Education is a soft way to get your name — and your product’s name — in front of more people.

And instead of a hard sell “buy this product” approach, you’re getting attention by providing a valuable service.

People who you educate will become your evangelists.”

— @jasonfried
Read 4 tweets
David Perell Profile picture
29 Mar
To improve higher education, we should have different schools for two different styles of learning:

1) Get a job: Earn a living so you can support your family

2) Live a meaningful life: Give students a space to think and learn about themselves, away from the demands of work
Broadly, American colleges were built to give students a place to intellectually explore.

But recently, we’ve asked them to pivot into vocational training — which isn’t what they’re designed for. Now, we’re stuck with a vocational system that takes way longer than it should.
To their credit, colleges have been doubling down on technical training in response to student demands.

Something clearly changed after the Financial Crisis. Since 2008, students have opted out of Liberal Arts majors and moved towards vocational ones instead.
Read 7 tweets
David Perell Profile picture
23 Mar
Kendrick Lamar one of the world's best writers.

His recent album, Damn, won a Grammy and a Pulitzer-Prize award. His writing is propelled by a note-taking system that helps him capturing the ideas behind his lyrics.

Here's what you can learn from his note-taking system.
1. Note-taking is the closest thing we have to time-travel.

By taking notes, Kendrick conserves precious ideas, develops them over time, and eventually turns them into art. Taking notes doesn't just help him save ideas. It helps him return to a different state of consciousness.
2. Start taking notes early, so you can build upon the ideas over time.

Kendrick was a shy middle schooler who sometimes spoke with a stutter. Frustrated, he turned to the written word. He scribbled rap lyrics on notebook paper instead of finishing assignments for other classes.
Read 12 tweets
David Perell Profile picture
23 Mar
Creatives have two kinds of working:

1) Beer mode: A state of unfocused play where you discover new ideas.

2) Coffee mode: A state of focused work where you grind towards a specific outcome.

You find ideas in Beer mode and implement them in Coffee mode.
“We get our ideas from our unconscious — the part of our mind that goes on working, If you’re racing around all day, ticking things off a list, looking at your watch, making phone calls you’re not going to have any creative ideas.”

— John Cleese
The problem with traditional productivity advice is that it doesn’t take beer mode seriously.

Standard tropes like turn off the Internet, tune out distractions, and turn towards your goals are examples of coffee mode thinking. But most creative ideas are born in Beer mode.
Read 6 tweets
David Perell Profile picture
16 Mar
Creators should have a visual trademark.

With the world becoming so visual, a distinct style is one of the easiest ways to stand out.

Here’s a thread of people to inspire you.

1. Wes Anderson: Pastel colors with vintage shades that look like they should be a poster.
2. Casey Neistat

With close up shots, messy handwriting, simple fonts, time lapses, drone shots, and symmetrical shots that are inspired by Wes Anderson, @Casey uses aesthetics to invite viewers into his life and make them feel like a friend.
3. Tim Urban

I’m drawn to creatives who give their audiences two opposing emotions. @waitbutwhy pairs the intensity of learning with the playfulness of humor.

His stick-figure drawings are instantly recognizable because they’re so distinct.
Read 9 tweets

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