SKILLED TRADES

I consider what I do a "skilled trade".

Obviously my business is online at this stage, but the fundamentals of personal training and health are all learned in the field

once you have accrued experience/knowledge, your ability to earn income becomes unlimited...
if you take your business online

IF you take your business online

Personal training has no barriers to entry and anyone can do it, but the learning curve is STEEP. If you're not willing to devote at least 5 years to training in person, I dont suggest it as a profession
People tend not to take fitness seriously at all, which I dont mind

People assuming Im stupid works to my advantage

A Major Insight I had years ago was that Fitness will ALWAYS be an "easy money" field

->People always want to be healthy, and they will spend wealth to become so
The trade starts "hourly" but there is room to grow if you can evolve beyond the dollars for hours paradigm

The online market is an infinite mark

-People want to be fit
-Overwhelming majority of population is unhealthy
-People want solutions

Search traffic in the billions
Thats not an advertisement to become a personal trainer, but hopefully provides some perspective

cortes.site/newsletter/

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More from @AJA_Cortes

30 Mar
TRAINING TIPS FOR 40+

1. Train only as much as you can recovery-Don't feel obligated to train a set number of days. What numbers is objective progression.

The more you train, the less intense any given training session is going to be
2. DELOAD the Spine

This does not mean "don't lift heavy", but direct axial loading, ie, having the barbell on your back, that is pure compression, and it will have negative long term effect

Do this sparingly, and better yet...
I heavily recommend single leg lifts, trap bar deadlifts, weighted bodyweight squats, basically finding ways to apply load without the heavy spinal compression you would get from a barbell

Focus on working the muscles, not compressing the joints
Read 13 tweets
30 Mar
And 13 spots available
And 12 spots available
And 11 spots available
Read 12 tweets
26 Mar
Accelerated Fat Loss 4.0

-Eat high protein
-run a hard deficit
-follow the meal plan
-let the diet do the work
-lose bodyfat

Workouts can be done at home

$20 discount for the next 20 people

gumroad.com/l/AcceleratedF…
and 16 Left
And 14 left
Read 8 tweets
26 Mar
Top 10 Exercises For ATHLETICISM

(from the blog)

READ and RETWEET to spread the wisdom
Athleticism is being highly competent and coordinated at performing the foundational movement elements. Basically, you are really efficient at moving quickly and fluidly, squatting, pulling, pressing, sprinting, lateral directional changes, force/power production and rotation.
Getting good at everything on this list won’t make you “elite”, but you’d certainly have a respectable baseline of athleticism that would apply to most sports and recreational activities.
Read 4 tweets
25 Mar
10 Facts On Training Calves
(including the one about them functioning as a secondary Heart)

From the blog

RETWEET and READ
1. The calves are comprised of multiple muscles
2. The calf muscles perform multiple functions
3. The calf muscles are a mix of fast twitch and slow twitch muscle
4. The two main calf exercises are standing calf raises, and seated calf raises
5. Train with a full ROM
6. NO BOUNCING
7. Calves are very genetic
8. Calves do tend to respond to high volume
9. The calves Pump Blood back to the heart
10. The “best” calf workout that is straight-forward to perform

Read article for details on ALL POINTS above
Read 4 tweets
24 Mar
Top 10 Tips For Building And Strengthening The Glutes

(from the blog)

READ, FEEL and RETWEET

here cortes.site/top-10-tips-fo…
Let’s talk about ASS baby

The glutes are the powerhouse muscles of the body. Strong glutes equals Faster, Stronger, More Powerful Individual. Everyone – Men and Women – needs to train them.

Here is how…
1 – The glutes are 3 muscles that you need to train
2 – If you cannot feel or contract your glutes at all… do this
3 – Deadlifts versus Squats?
4 – Hip Thrusts
5 – To Deadlift for Glute Development…
6 – To Squat for Glute Development…
7 – The Bulgarian Split Squat
Read 5 tweets

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