The P.I.M System - Personalized Image Marketing On LinkedIn
aka
>> How the CEO of a $2b company responded to an animated cookie monster gif
>> Was going to turn this into a paid guide
>> Thought I'd give it away for free instead
Let's go!
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// THREAD //
1/9
HOW DOES IMAGE PERSONALIZATION WORK?
First, use a real picture
It can be of you standing in front of a board
or use any object eg stock image of a billboard
Layer text and other images on top of that pic
Use customisation merge fields for personalization
That's it
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WHY DOES IT WORK?
>> Human psychology is hard-wired to trust someone when we look them directly in the 𝗲𝘆𝗲𝘀
>> Its much harder to be offended & hit spam or disconnect
>> Its much easier to give consideration to your offer, as trust at a subconscious level is higher