In real estate you should talk to potential investors even if you don’t have a deal for them right away.

The earlier you can start building the relationships the better.

We’re funding deals today with folks who have been following along silently for months / years.
And if you have no deals and have never done one but plan to do a deal in the future -

Get wealthy people involved and talk to them about your strategy, plans, etc.

You’ll learn a lot and have loyal backers as you prove your competence.
And it almost always comes down to timing.

Fear (of other investments, stock market, etc), excitement (for your asset class), liquidity (just sold a business, etc) all really matter when it comes to WHEN someone will be ready to write a check.

So you need to be consistent!
Persistence also matters.

They might be ignoring your emails because they get a lot of emails or the timing isn’t right.

Be persistent.

You’d be surprised how quickly someone can shift when the timing is right.
And when you finally get them on the line and you’re chatting...

Don’t focus on selling the upside and the potential massive gains.

Talk about the risks. The things you’re watching out for. The factors out of your control.

And manage expectations so everyone is happier!
Write quarterly or annual update emails to your entire network.

How you’re doing, what you’re excited about, how your strategy is evolving, where you’re seeing opportunity.

It makes folks feel as if they are already an investor even if they aren’t, yet.

And it builds trust!

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More from @sweatystartup

12 Apr
A THREAD that will allow you to fit right in around real estate Twitter.

With terms, definitions and the basics of the lingo you need to know:
NOI = net operating income

This is the profit a real estate asset makes BEFORE you consider the debt service payments.

We use this term as the ALMIGHTY measure because each investor may get different debt terms and thus debt payments.
Cap rate = NOI / Value

Divide the net operating income by the value of an asset (or what somebody paid for it) and you get a %.

That % is a cap rate. 7 cap means 7%.

If you pay $1MM for an asset at a 7 cap that asset generates 70k of NOI
Read 20 tweets
9 Apr
A lot of new followers, so here’s a bit about what I do:

We buy small mom-and-pop self storage facilities in rural / tertiary markets in the northeast.

Wrap them in technology, increase efficiency / profits.

We own 14 properties / 260k SF with another 12 / 275k closing soon.
Our business is fully remote. 9 total team members in-house. I live in Athens GA.

We are fully integrated from the private equity we take on to the expansion / development to the customer service.

IMHO, we operate self storage more efficiently than anyone else.
I got my start in a small sweaty startup called Storage Squad, which did pickup and delivery storage for students.

My partner and I sold that business this January to focus on building the real estate holdings further.
Read 7 tweets
8 Apr
There are a lot of underrated skills in this world.

Attributes that aren’t openly discussed but are widely shared by the most successful among us.

A thread on the little things and what you can do to increase your chances.
Knowing what advice to take (and what to ignore) is a superpower.

My method:

Take it from anyone.

Weigh it according to how happy / successful the giver is.

Put it through my bullshit meter.

Do the work to apply it to my life.

Ignore 75% of it.

Cherish the rest.
Energy and excitement are underrated.

If you aren’t excited, even the most lucrative tasks can seam pointless.

The grass is always greener. Every opportunity has 10 really good reasons why it will fail.

Energy > competence.
Read 12 tweets
29 Mar
A friend of mine is opening a 2nd restaurant in town in 3 wks.

Trying to hire. $2 more per hr than 1st restaurant. Spent $5,000 marketing the position.

Had 4 interviews scheduled Friday. 3 of them no-showed.

He’s nervous. Next try will be at $2 more per hr.

Crazy out there.
I have a hunch wages are about to really bounce and catch right up to costs over the next few years.

Inflation from all angles as employers compete with the gov to motivate employees.
On the other hand maybe a lot of folks are sitting on the sideline in this industry waiting for vaccinations.

They just opened up to under 40 yr olds last week so could be a flood of applicants in 3 weeks.

Could be wishful thinking though.
Read 4 tweets
27 Mar
I'm not gonna lie.

My success is 95% attributable to running with the right people and being in the right place at the right time.
The lucky part for me:

It’s a flywheel and it’s all about momentum.

I’ve learned a lot from those folks. I’ve learned a lot about business and management and real estate.

My network is growing.

And I’ll continue to get even more opportunities and meet more people.
My advice:

Surround yourself with great people, add value to their lives so they keep you around, and focus on spotting opportunities.

Do the not fun, hard, sweaty work early so you can build up capital. Then work smart and keep the flywheel going.
Read 12 tweets
25 Mar
When can we stop giving in to people’s wants and desires?

Are folks unemployed because they truly can’t find work or because they can’t find work doing exactly what they feel like doing?

There are 50+ jobs with a severe shortage of folks willing to do the work for $30+ per hr.
Work is hard.

Our physical world needs people to move, clean, maintain, build, sell things.

Sitting around all day doing fun things doesn’t contribute to society.

We’re soft!
The only answer I can think of:

Open the borders and let immigrants come in, do the work, pay taxes, and pay to live.

Americans are not willing to do what is required any longer.
Read 12 tweets

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