German Union IGM engaged Sociologist Andreas Boes to investigate the Tesla Shock
In all interviews with managers & industry experts the U.S. electric carmaker was "the elephant in the room" he said
"The auto industry as we think we know it will not exist like this in ten years"
In all interviews with managers & industry experts the U.S. electric carmaker was "the elephant in the room" he said
"The auto industry as we think we know it will not exist like this in ten years"
Boes continued
"The California-based company is putting its finger on the problem,"
"The automotive industry feels downright challenged by Tesla"
At Volkswagen in particular, managers are working very hard to follow the example set in the USA
"The California-based company is putting its finger on the problem,"
"The automotive industry feels downright challenged by Tesla"
At Volkswagen in particular, managers are working very hard to follow the example set in the USA
Head of VW Worker Council Osterloh replied to Boes
"I think the hype is an overstatement of Tesla's actual situation"
Volkswagen is simply better at many things, such as the chassis, Osterloh continued
"I think the hype is an overstatement of Tesla's actual situation"
Volkswagen is simply better at many things, such as the chassis, Osterloh continued
Osterloh added
"Where Tesla is ahead of us at the moment - and the Volkswagen board doesn't like that - is their own expertise within the company. They build their own chips and make their own software. We buy all that in."
"Where Tesla is ahead of us at the moment - and the Volkswagen board doesn't like that - is their own expertise within the company. They build their own chips and make their own software. We buy all that in."
The headline of the discussion round
Don't be afraid of Tesla: Who's ahead in the electric car race?
German Auto already engages a Sociologist next step is a Psychologist. I wonder how many coaches work in the German Auto industry to get the fear of its Managers under control
Don't be afraid of Tesla: Who's ahead in the electric car race?
German Auto already engages a Sociologist next step is a Psychologist. I wonder how many coaches work in the German Auto industry to get the fear of its Managers under control
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