π¨ I've Done It.
β’ I've Cracked The Code.
β’ I've Unlocked The Door.
β’ I've Solved The Mystery.
OK, Let's Be Real. That's Probably Not True
But Let's See If I Can Help You Out Anyway
ππ» 10 Steps To Writing Better Content ππ»
A THREAD / π§΅
β’ I've Cracked The Code.
β’ I've Unlocked The Door.
β’ I've Solved The Mystery.
OK, Let's Be Real. That's Probably Not True
But Let's See If I Can Help You Out Anyway
ππ» 10 Steps To Writing Better Content ππ»
A THREAD / π§΅
1/ Headlines
β’ Yours suck, Mine do too. Here's how to make them better.
β’ Write 10 for each post. Pick the best / throw out the rest
β’ Make them IMMEDIATELY compelling. Grab the reader or they're gone
β’ Convey The Benefit. Problem Solved? Question Answered? Skill Taught?
β’ Yours suck, Mine do too. Here's how to make them better.
β’ Write 10 for each post. Pick the best / throw out the rest
β’ Make them IMMEDIATELY compelling. Grab the reader or they're gone
β’ Convey The Benefit. Problem Solved? Question Answered? Skill Taught?
2/ Write What Your Audience Wants To Hear
β’ You think you know what people want to hear. You don't
β’ Engage with your audience. Analyze The Data
β’ Find what works and double down
β’ Saying you wrote something for yourself is a cop-out
β’ You think you know what people want to hear. You don't
β’ Engage with your audience. Analyze The Data
β’ Find what works and double down
β’ Saying you wrote something for yourself is a cop-out
3/ Clarity is King
β’ Length of content is irrelevant in terms of word count
β’ Clear, concise, and easily understood = Win
β’ Confusing = Loss
β’ Your goal: Provide the greatest value in the least amount of time
β’ Length of content is irrelevant in terms of word count
β’ Clear, concise, and easily understood = Win
β’ Confusing = Loss
β’ Your goal: Provide the greatest value in the least amount of time
4/ Consistency Above All Else
β’ Show up - every day
β’ Publish content - every day
β’ Receive feedback - every day
β’Β Listen to your audience - every day
β’ Improve - every day
β’ Show up - every day
β’ Publish content - every day
β’ Receive feedback - every day
β’Β Listen to your audience - every day
β’ Improve - every day
5/ Perfictionism is Paralyzing
β’ Stop obsessing over every detail. Hit send
β’ Share your work and don't be afraid of failure
β’ Not every article or post has to be a home run
β’ Just keep swinging, your home run will come
β’ Stop obsessing over every detail. Hit send
β’ Share your work and don't be afraid of failure
β’ Not every article or post has to be a home run
β’ Just keep swinging, your home run will come
6/ Build In Public
β’ Writing in obscurity (your blog no one reads) is effectively hiding
β’ Write on social platforms, that's where your audience lives
β’ To improve, you have to be willing to come out from behind the curtain
β’ Find what works for your audience and repeat
β’ Writing in obscurity (your blog no one reads) is effectively hiding
β’ Write on social platforms, that's where your audience lives
β’ To improve, you have to be willing to come out from behind the curtain
β’ Find what works for your audience and repeat
7/ Formatting Matters
β’ Break up sentence size
β’ Eliminate large paragraphs
β’ Use bullets and spacing to your advantage
β’ Copy should be both intelectually and visually appealing
β’ Break up sentence size
β’ Eliminate large paragraphs
β’ Use bullets and spacing to your advantage
β’ Copy should be both intelectually and visually appealing
8/ Take Out The Trash
β’ Get all of your ideas on paper
β’ Creativity requires a flushing of the mind
β’ Get the bad ideas out to make way for the good
β’ Everyone's writing is terrible until the point that it's not
β’ Get all of your ideas on paper
β’ Creativity requires a flushing of the mind
β’ Get the bad ideas out to make way for the good
β’ Everyone's writing is terrible until the point that it's not
9/ C.U.B. Method
β’ A simple formula for editing copy
β’ C - Confusing
β’ U - Unbelieveable
β’ B - Boring
β’ If it's any of these things, it goes
β’ A simple formula for editing copy
β’ C - Confusing
β’ U - Unbelieveable
β’ B - Boring
β’ If it's any of these things, it goes
10/ Imposter Syndrome
β’ Everyone has it
β’ Your favorite creators still struggle
β’ The difference is, they keep hitting send
β’ Push yourself outside your comfort zone
β’ Everyone has it
β’ Your favorite creators still struggle
β’ The difference is, they keep hitting send
β’ Push yourself outside your comfort zone
11/ ππ» π STOPπ ππ»
Before You Move On, Can You Help Me Out?
β’ If you enjoyed this, I'd love it if you shared
β’ Follow Me: @blakeaburge
β’ Retweet The 1st Tweet, This helps out a ton.
Before You Move On, Can You Help Me Out?
β’ If you enjoyed this, I'd love it if you shared
β’ Follow Me: @blakeaburge
β’ Retweet The 1st Tweet, This helps out a ton.
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