The first 3-5 years of being a Youtuber most either don’t make the monetization requirements, and if they do let me tell you the economics.
Most channels have a $2-5 CPM.
My channel has a $10RPM/$20CPM
1 view on my channel = $.01
1 view on most channels =$.001
Most channels have a $2-5 CPM.
My channel has a $10RPM/$20CPM
1 view on my channel = $.01
1 view on most channels =$.001
To become monetized you need 1000 subscribers and 4000 hours of watch time.
This usually means getting about 100,000 views within 12 months to achieve it.
This typically takes most creators 50-150 uploads to achieve.
Each upload is often 3-10 hours minimum to produce.
This usually means getting about 100,000 views within 12 months to achieve it.
This typically takes most creators 50-150 uploads to achieve.
Each upload is often 3-10 hours minimum to produce.
The first 50-1500 hours of a YouTubers career will start at a deficit.
Assuming a $15/hr wage scale $650-$22,500 in sunk labor cost for the opportunity to earn $.001 per every view. Requiring 100,000 more views to meet the $100 min payout threshold.
It’s not all bad news.
Assuming a $15/hr wage scale $650-$22,500 in sunk labor cost for the opportunity to earn $.001 per every view. Requiring 100,000 more views to meet the $100 min payout threshold.
It’s not all bad news.
I’m making the economic reality of YouTube as clear as I can, I plan to do a long form video about this at some point.
This thread is not meant to discourage you as much as sober you because YouTube is painted as a dream career.
It’s a good one, maybe a great one. Not easy.
This thread is not meant to discourage you as much as sober you because YouTube is painted as a dream career.
It’s a good one, maybe a great one. Not easy.
I’ve known people that in addition to sunk labor cost have gone up to $20,000 or more in debt to launch their YouTube careers over the course of 2-3 years.
In a low CPM niche even when monetized it takes 2-5 years safer that for most creators to be able to make a FullTime income
In a low CPM niche even when monetized it takes 2-5 years safer that for most creators to be able to make a FullTime income
I don’t think this information is getting as much attention as the the handful of stories of people who blew up in a year.
That is not the reality of the Creator Middle Class.
And damn sure not the Creator Working Class.
That is not the reality of the Creator Middle Class.
And damn sure not the Creator Working Class.
To be successful as a content creator it has to be looked at much in the same way as a traditional career or even a sports career.
2-4 years learning and either sunk cost and low pay to get the skills to become competitive.
Followed by 2-5 years to build a rep. 5 years of glory
2-4 years learning and either sunk cost and low pay to get the skills to become competitive.
Followed by 2-5 years to build a rep. 5 years of glory
If you think of the life cycle of a creator in that way it may sound very negative but we are just talking about peaking, and there are often points were established creators ultimate earn more money outside of YouTube after the peak of their relevancy, whatever level it was.
If you understand this upfront you can act accordingly when it comes to thinking about your financial needs upfront and long term.
This isn’t meant to motivate or demotivate, but to give you the most sober outlook possible.
This isn’t meant to motivate or demotivate, but to give you the most sober outlook possible.
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