1. Get ideas on paper: Put words on the page as fast as you can. First drafts are always messy. But you can only start shaping ideas into polished writing once they're out of your head. The beauty and clarity you desire will emerge with each edit.
2. Finding ideas
Sherlock Holmes once said: "The world is full of obvious things which nobody by any chance ever observes." But when you write regularly, you start observing those things because the pen turns you into a curious detective who is always hunting for clues.
3. Collecting ideas
Finding ideas isn't enough. You have to save them too. Preferably, in a centralized place where you can instantly search for the best ideas you've ever had. The better your note-taking system, the less you have to rely on memory.
The Soul Cycle Effect says that people push themselves harder with a group of committed people than they do on their own. If it helps, find a writing group. Meet daily, but don't worry if you miss a session. Set intentions for the day before you start writing.
5. The two benefits of reading
Painters look at lots of art, musicians listen to lots of music, and writers read all the time. Read to collect ideas and get inspired. Save the best ideas into your note-taking system and let yourself be inspired by the majesty of beautiful prose.
6. The two modes of writing: Beer Mode and Coffee Mode
In Beer Mode, you enter a state of play and joy where you laugh with friends and collect experiences. Coffee Mode is where the actual writing happens. It's full of focus and empty of distractions.
Chances are, you're limited not by how much time you spend writing, but by how productive you are when you actually write. Set a timer for your sessions and force yourself to stop when it goes off. Doing so will inspire the focus you need.
8. Ending writing sessions
Flow states are the holy grail of this craft. Once you're done writing, give yourself 60 seconds to jot down what you were thinking when you stopped writing and what you plan to accomplish next time at the top of the page.
Learn from the writers who inspire you. Study their tricks and imitate them. Paradoxically, imitating them will help you develop your own style. As their words enter your heart and become a part of you, you'll find your voice.
Wait to study grammar. No part of writing is as important as having something interesting to say in the first place. That’s why we can read poorly written comments for hours on Reddit written by guys in their underwear but get bored with academic writing in a second.
11. Writer's block
If you're struggling to get ideas out of your mind and onto the page, start writing while you walk. Go for a stroll and capture the best ideas that come to mind. Or, talk into your phone and transcribe what you say. Move your body to ignite your creativity.
12. Growing your audience
It's nice to have people read what we write, so focus on a specific topic that people care about. The more niche, the better. Learn as much as you can and share the best things you learn. Publish consistently and keep improving.
Writing online is one of the highest leverage things you can do for your career. With the stroke of a pen, you can attract like-minded people and accelerate your career.
Philosophers are the best thinkers I know, and their tactics can help us all.
Here are my favorite ones:
1. Be an intellectual boxer: Understand ideas by making them battle with each other. Create characters in your mind and make them debate each other.
2. Dissect ideas
The smartest kid in my middle school class used to take computers apart and put them back together again in order to understand how they work.
Good philosophers are like my friend from middle school. But instead of playing with computers, they play with ideas.
3. Think by writing
Deep thinking happens by writing, which allows us to navigate the hazy labyrinth of consciousness.
Most roads lead to a dead end. But every now and then, the compass of intuition leads to an epiphany that the top-down planning mind would’ve never discovered.
Read a bunch of Internet forums about whatever you're writing about. Identify common phrases and put them into a list. Then, use their language whenever you write.
By writing like a friend, you build trust.
The idea of using your reader's voice works best for tactical writing that aims to be clear and persuasive. As a writer, this strategy also helps you get inside the mind of your reader so you can speak to their specific feelings.
They should ask questions like "What inspired you to buy our product?" Then, they should collect the most vivid phrases onto a spreadsheet they can pull from whenever they write.
5 championship rings. 7 trips to the NBA finals. Though fans were inspired by his excellence, others were offended by his personality. To learn about the nature of greatness, let's talk about his career.
Time for a thread.
The Lakers are famous for their roster of stars: Wilt Chamberlain, Magic Johnson, and Kareem Abdul-Jabaar.
Kobe wanted to add his name to the list but worried his legacy would be undermined by sharing the court with another great player who he didn’t always get along with: Shaq.
Kobe motivated himself through a combination of envy and desire.
For example, Kobe and Shaq had one of the most famous feuds in NBA history, due to the conflict of Shaq’s desire to be the team’s leader, and Kobe’s need to take the spotlight and outperform.
This paper explores the core personality traits of entrepreneurs:
∙ Capable
∙ Hubristic
∙ High self-esteem
∙ More likely to have done “illicit activities”
But here's the key line: "The number one predictor of entrepreneurship is asymmetric information about skill levels."
I discovered this paper when @wolfejosh shared it a few years ago.
He mentioned a quote from William Blake: "I must create a system or be enslaved by another man's; I will not reason and compare: my business is to create."
By asymmetric skill levels, the authors refer to people who are more talented than they are credentialed. They're the kinds of people who know how to build a business, even though they never went to college.
Being under-estimated makes them more likely to start a company.
They're trained to evaluate ideas from a kaleidoscope of perspectives. They think like intellectual boxers, who understand ideas by making them fight with each other.
Their thinking is bloody, but boy is it effective.
In particular, I admire their patience with ideas.
Most people jump to moral conclusions when they find a new idea. A good philosopher has none of that hubris. Through critique and dialogue, they simply try to understand it instead, knowing that understanding is a slow process.
While the rest of us judge ideas, philosophers critique them.
They think dispassionately because they welcome the idea of being corrected, and in turn, updating their worldview. Thus, they welcome self-criticism, so long as it's done with a posture of intellectual generosity.