I think I’m gonna start sharing knowledge from my 7+ years experience in Marketing and Communications here, daily.

Especially helping small businesses in Nigeria, on how to utilize different digital channels to increase brand reach and make sales.
Man! Worked with nearly 1000 brands, multinationals and personalities, gained 8 certifications, attended Marketing/ Comms events in 3 continents.

Time to constantly give out the knowledge I’ve gained.
You could turn on my notifications, so as not to miss out.
To constantly get value added info, personalized for you - bit.ly/shawnife

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More from @Shawnifee

10 Jun
How to Perfect Your Marketing Funnel As a Small-Business Owner

The first step to succeed in any kind of marketing is to get people’s attention like I have yours right now.

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Why did you click this thread, not another? And now that you clicked, how am I not sure you won’t just go back?

Realize that is also how buyers will react to the content you put out.

How do you get around this? People have short attention spans, how do you sell them anything?
That’s where the basics of marketing will help you.

Every marketing strategy, whether it’s door-to-door selling or online ads falls under these two categories.

1) FARMING: Building an audience & putting them in a funnel.
2) HUNTING: Talking to unknown consumers & selling them.
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Want More Customers? Give Them Something To Talk About!

This is how brand positioning boosts your revenue.

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Brand positioning is how your brand shows up in everything you do —

What you do, why you do it, and how you do it differently or better than others. All these would have your customer at the top of your mind.
You have to provide value to those you’re communicating to!

- Value gives your brand life.
- Value creates conversation,
- It gets your customers to stand up and tell stories about you, for you.

This is how we get THE IMPORTANT word-of-mouth marketing.
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Bad Boy Timz x Mayorkun - MJ Remix
Master KG x Burna Boy - Jerusalema
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Today is officially the Good Friday of music 🤯✨
Guys, add new dope songs that dropped today under this tweet, let’s feast 🤝
If you’re a lover of good music like myself, and you’ll love constant juicy info on what’s going on in the industry;

Thank me later 🤝 bit.ly/goodmusiclovers
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