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Karthik 🇮🇳 Profile picture
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26 Jun, 6 tweets, 3 min read
Our Law Minister's claims are seriously stretched and silly. To frame a copyright-DMCA notice as a personal agenda against him by Twitter is absurd. Tons of others got similar DMCA notice recently, including me. I got it because I had shared an ad that used the song by 1/5
2/5 Dirge called 'Death in Vegas' that is owned by Sony Music. I didn't even know the ad used that song in the background :) If we need to raise our voice, it should be towards content owners like Sony using brainless intermediaries who don't apply any sense of logic before
3/5 sending DMCA notices via platforms like Twitter (Facebook and Instagram use more sophisticated techniques where they identify the copyrighted sound/music using automated tune-matching systems and mute the sound as soon as the content is posted!). It's not just Twitter.
4/5 I have received such a notice from Google too, and that was about Sony Music too where the intermediaries they used couldn't differentiate between a pirate-music website and my music review blog
5/5 The lack of application of brain/sense by copyright owners is the real problem. Ravi Shankar Prasad turning this into a 'Twitter is getting personal against me' is devious, dangerous, and patently absurd. A typical BJP-style misdirection, in short.
Update: The connecting factor for most of these DMCA cases applied through Twitter is Sony Music. My notice was for a Sony-owned song. Ditto For Boney M's Rasputin (Shashi Tharoor's notice). Ditto for Rahman's Maa Tujhe Salaam (Ravi Shankar Prasad's notice).

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23 Jun
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19 Jun
The power and longevity of a memorable brand jingle!
There is a story behind why was this jingle conceived.
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29 May
The devious misdirection of "Modi = India", "BJP = India", "Saying something against BJP/Modi = insulting India" at play very, very clearly. See how he extends criticism of Modi as insulting India. This is the toolkit of BJP to deflect criticism on their party and mascot. Image
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Karthik 🇮🇳 Profile picture
19 May
Is the PM a joke? Allow me unravel what a monumentally self-goal this argument is.
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