Thread by @jeffjarvis

Newspaper could and should have started Nextdoor. They left a huge gap into which this startup grew to $4.3b.
Neighborhood social network Nextdoor is going public axios.com/neighborhood-s…

Here's the Nextdoor deck. It is in one third of American homes. Or more properly put, one third of American homes are in it.
Years ago, I tried to broker a connection with a newspaper company & Nextdoor. It fizzled. Nextdoor didn't need the paper.
s28.q4cdn.com/517578190/file…

Interesting that Nextdoor tries to portray itself as the un-social-network, just like Google keeps saying: Stop calling us a platform. We're not all the same. It's a case of social cooties.

I also tried to start a version of Nextdoor inside a newspaper company many years before. That I could not is what drove me out of the industry.