Thread by @oliverflips

Reseller pro tip:

“Pricing and the Buy Box”

/thread

You can use Keepa to see which seller has the Buy Box on an Amazon listing and for what % of the time.

Keepa (chart) -> Data -> Buy Box Stats

Why is this important?

For some items, Amazon NEVER shares the Buy Box.

If you’re buying at a low price and expect to sell through by matching Amazon price, it won’t happen.

Knowing this upfront, you can manage your risk by looking at Amazon OOS % to determine whether it’s still a good flip.

When Amazon goes OOS your offer is likely to be featured (win the BB) if you are priced near the lowest FBA.

Or, Amazon will suppress the Buy Box when they go OOS on top ranked items.

Do you price lowest? Well..

It depends on your desired ROI and how many other sellers there are.

Press “all buying options” on the listing page and the Chrome Keepa Extension will show you the estimated stock of each seller on the listing.

You may want to price right below the seller w the most stock, or

You may want to wait to send your items FBA if a seller with a lot of stock will keep price below your desired ROI.

Reselling is easy when you use tools available to help your buying and selling decisions.

Master them and they will make you rich.

/end

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