MYTH: You need $1000's to start an online business.
TRUTH: You can do it with less than $10.
Here's how YOU can start a T-shirt business with just $3
(and start making sales immediately)👇
//THREAD//
Step 1: Decide On A Niche
Before you do anything else,
You need to decide on a niche.
(this is probably the most important step in the whole process!)
Figure out your ideal customer and base your designs around that.
Use this to solidify a customer avatar👇
Step 2: Validate Your Designs
Biggest upside of starting a T-shirt company?
It's cheap + requires no cost of goods (usually).
So,
You can validate your niche without risking any money.
Here's how:
>Post designs on niche-related Facebook groups
Don't sell anything yet - you'll get kicked out!
>Try PickFu (poll site)
Post a poll + get real feedback from customers within your demographic!
Other options include:
>Reddit
>Youtube (comments)
>Amazon reviews
Step 3: Decide How You Want To Manufacture Your T-shirts
You have several options...
But the cheapest & easiest way is to use a print on demand (POD) company.
Here's how a print-on-demand company works👇
>Upload your design to the POD company
>Take orders through your eCommerce store
>The order info goes to the POD company (automatically)
>POD company charges you for the wholesale cost of the shirt + ships it to the customer on your behalf
>You keep the difference in profit
This is by far the easiest way to do this,
And the most stress-free.
(literally anyone can do it!)
My POD company recommendations:
>Printful
>CustomCat
Other options:
(NOTE: these companies won't dropship on your behalf, not ideal!)
>TeeSpring
>Amazon Merch
Step 4: Choose A Shopping Cart Platform
Now you need to build your online store.
There are many eCommerce platforms,
But the best POD companies only support the big 3:
>Shopify
>BigCommerce
>WooCommerce
These 3 are all great + highly recommended.
Step 5: Decide On Your Marketing Strategy
In the T-shirt biz,
Competition is high + piracy is real.
(because of the low barrier to entry)
So,
You should avoid:
>SEO (competition is stiff + takes a long time)
>FB Ads (low revenue per sale of t-shirt makes paid ads hard)
But,
The alternative?
Building an audience + selling it to already happy fans!
Step 6: Choose A Medium For Your Content
If you're going to be generating traffic through content (which you should),