It seems Nigeria 🇳🇬 is an entire different market from Kenya 🇰🇪 and East Africa b/c of Telcos/MNO/mobile money led digital financial services in East Africa in the last decade/1
We have always known that Nigeria 🇳🇬 was / is a Bank 🏦 led market, versus Kenya 🇰🇪 East Africa where Telcos unbundled some financial services from Banks since 2007
On this side of the continent, payments already dominated by non-bank players , but the real impact of Telcos led digital finance was spurring banks 🏦 into adapting by opening up digital channels /3
Nigeria 🇳🇬 took the card route to payments and it seems only now they moving to mobile money.
Kenya 🇰🇪 been on Mobile money since 2007! /4
I’m surprised Nigerians are still having the “banks” vs “telcos” debate with Fintechs now in the mix.
Nigerian banks looking at Kenya 🇰🇪 and East Africa probably know what’s coming if they relent /5
I see Nigeria’s 🇳🇬 Central Bank backing Legacy banks by all possible regulations necessary.
Kenya 🇰🇪 has been different b/c banking regulators are only waking up now. But banks have adapted fairly well /6
I’ve noticed Nigerian Fintechs come to Kenya 🇰🇪 try their luck but fall short.
I’ve seen Pan African Fintechs come to Kenya 🇰🇪 try their luck then pack up and move to Nigeria 🇳🇬
All the action seems to be in Nigeria 🇳🇬/7
Kenya 🇰🇪 is tough b/c we’ve gone through multiple cycles of digital financial services and product iterations and experiments. Kenya is a living breathing Fintech lab!
In Kenya 🇰🇪 there are no shortcuts, the low hanging fruit products have been exhausted /8
I think Mpesa is probably Kenya’s Kuda Bank. Mpesa is the Fintech unicorn well established. Now Mpesa goes after scraps and everyone else /9
I think all that is left in Kenya 🇰🇪 is Real economy innovations like informal businesses , maybe cross border stuff to non East African regions... and crypto of course /10
Nigeria 🇳🇬 also has a long history with capital controls and FX restrictions, so the Central Bank 🏦 has more control on inflows and outflows Kenya 🇰🇪 is fairly reasonable /11
Someone should map Nigeria’s 🇳🇬 Fintech history against Kenya’s 🇰🇪 Fintech history. In addition, map all the Fintech products tried and tested in Kenya 🇰🇪 and Nigeria 🇳🇬 against a timeline
1. more drivers are considering alternatives such as LPG Pro-gas which retails ~50% vs petrol (70kes vs 129kes). Some drivers have modified vehicles to cater for proGas compatible engines
2. Some Uber drivers are now considering hybrid ( electric & fuel) vehicles such as Honda Insight and Toyota Prius
3. Some taxi drivers have shifted to fully electric vehicles for example Nissan Nopia
E-commerce in Africa is growing & evolving, however, it’s taking place in different forms & channels; a significant amount of transactions are taking place 'informally' on digital channels such as Instagram, Whatsapp, Facebook, Websites, SMS, Voice calls, etc. Via @AfridigestHQ
“I believe e-commerce is just in its first iteration and I, therefore, hold the view that the question’s assumptions are mistaken. E-commerce is inevitable but its characteristics in Africa will look quite different than that of the US or Asia.”
The lack of e-commerce penetration in Africa is partly due to how it is defined. WhatsApp, Twitter, and Facebook (including Instagram) sales allow for the more accessible informal market to flourish. This is where many items in Africa are bought and sold
⚠️ African Fintech VCs remind me of Crypto Bros, bag holders who will say anything and everything to pump their 💰 bags to the next greater fool.
East Africa FINTECH
Eversend user = Chipper cash user = Mpesa user = Opay user = Tala user = Branch user = X
Let’s at least have an honest conversation about user metrics: unique users, retention, repeat usage before any meaningful valuations
My theory is
- users are finicky/ no loyalty
- banks and MNOs are playing the Fintech game too
- there’s a cap on how much can be extracted from users
- adding more $$ into user wallets is # 1problem
- supposed size of ‘middle class’ is overstated
- Nigeria 🇳🇬 is not Africa
PayPal will now allow its users in the U.K. to buy, sell, and hold Cryptocurrencies starting next week supporting 4 coins: Bitcoin BTC, Ethereum ETH, Lite coin LTC and Bitcoin Cash BCH theblockcrypto.com/post/115284/pa…
This is relevant to East Africa for 2 reasons:
1) Mpesa+PayPal partnership. If Kenya 🇰🇪 allows crypto, this is one avenue for Mpesa to open up Cryptocurrencies to its customer base w/out the hassle of technical implementation
2) this model by PayPal is the model likely followed by African Fintechs when opening up investment/trading products to their customer base for example Chipper cash. I tweeted on it here
The state of Crypto In Africa for startups and business can be summarized in this one chart where REGULATION is the most significant event
Why?
Right now (pre regulation) the only models that seem to work are peer to peer marketplace models like Paxful, Binance P2P, localcryptos, Localbitcoins and other startups that have incorporated P2P models
These models work b/c the company, like Paxful, need not have a bank account to intermediate trades. Crypto Trades are between peers and fiat settlement transfers for such are between peers/ individual accounts