Two key components in the economics of Superstar Teaching:
1) the art of teaching online
2) the business of distribution
Let's explore π
1) the art of teaching online
2) the business of distribution
Let's explore π
1/ The Art of Teaching Online
Teaching on the Internet is a skill and like any skill, you can learn how to get better at it.
Internalize this: you can learn how to be a better teacher.
Teaching on the Internet is a skill and like any skill, you can learn how to get better at it.
Internalize this: you can learn how to be a better teacher.
2/ The Business of Distribution
The 2nd part of the economics of Superstar Teaching is to leverage partnerships.
Partnerships for distribution shortcut the painstaking process of audience building.
The 2nd part of the economics of Superstar Teaching is to leverage partnerships.
Partnerships for distribution shortcut the painstaking process of audience building.
One of the hardest parts about online course creation is building an audience.
Thankfully there are platforms solving for demand now:
β’ Disco
β’ Maven
β’ Clickto
β’ Nas Academy
You can hitch your wagon to these aggregators and get a big step up in distribution.
Thankfully there are platforms solving for demand now:
β’ Disco
β’ Maven
β’ Clickto
β’ Nas Academy
You can hitch your wagon to these aggregators and get a big step up in distribution.
But you can think broader than course platforms
When I took my idea for Transformational Online Courses to On Deck, my first launch did $350K and had 150 students.
When I took my idea for Transformational Online Courses to On Deck, my first launch did $350K and had 150 students.
https://twitter.com/Bazzaruto/status/1417622400506675200
Other ways to leverage partnerships:
β’ licensing deals
β’ guest workshops
β’ email list guest spots
β’ guest content for another course
β’ university partnerships (ala @MrScottMeyer)
β’ licensing deals
β’ guest workshops
β’ email list guest spots
β’ guest content for another course
β’ university partnerships (ala @MrScottMeyer)
This is something @RobbieCrab, @mariepoulin and I are thinking about with Course Creators Collective.
Curation of the best teachers.
If you have specific knowledge, and you learn the skills to teach it, we think you'll have a lot more opportunities to reach people at scale.
Curation of the best teachers.
If you have specific knowledge, and you learn the skills to teach it, we think you'll have a lot more opportunities to reach people at scale.
As @will_mannon put it beautifully, we're only at the start of the Superstar Teacher explosion
https://twitter.com/Bazzaruto/status/1397682495500566531
To find out more about the Course Creators Collective sign up for the waitlist
coursecreatorscollective.com
coursecreatorscollective.com
β’ β’ β’
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