7 Figure House Cleaning Business 🧵
How does 7 figures a year in revenue with 30-35% net margins sound? I bet if you follow this playbook you could get to that level within 5 years.
Let's break down how you can do it -
How does 7 figures a year in revenue with 30-35% net margins sound? I bet if you follow this playbook you could get to that level within 5 years.
Let's break down how you can do it -
1/ I am not kidding. I believe its 100% possible to reach 6 figures within your first year and 7 figures within 5 years in this industry -
Yes, that is 67k in one month....so here is proof.
Yes, that is 67k in one month....so here is proof.
2/ Firstly, you need to launch the business so follow these steps.
1. Business License + Insurance
2. Website - @Wix
3. @RingCentral
4. CRM -@jobber
BOOM that's it. No assets, no equipment, and nothing holding you back from starting something this simple.
1. Business License + Insurance
2. Website - @Wix
3. @RingCentral
4. CRM -@jobber
BOOM that's it. No assets, no equipment, and nothing holding you back from starting something this simple.
3/ Next, you need to post a job ad on Indeed jobs looking for cleaners. I recommend having a job ad consistently running and not taking it down. I also recommend getting around 1-2 cleaners before even looking for any customers.
4/ So you have operations in place and now you have 1-2 cleaners on standby eager to work grab some work for you - Next, post a job ad on GoogleAds, I keep it simple and do not overcomplicate marketing. I follow exactly what GoogleAds recommends and let the algorithm do its work.
5/ In addition, if you want to bootstrap it 100% - don't post a GoogleAd and begin emailing and cold calling every realtor in your city and begin offering referral discounts or kickbacks. Realtors ALWAYS need a cleaner.
6/ Next - It's as simple as waiting for a customer to reach out requesting cleaning services (trust me THE DEMAND IS ENDLESS RIGHT NOW.) Then leveraging amazing simple software to connect the customer to the cleaners.
7/ A couple of key things you need to focus on to grow and scale fast -
1. Focus on General/Consistent cleaning customers.
Example. Customers LTV is super HIGH in this industry so focus on finding customers that are looking for weekly, bi-weekly, and monthly services.
1. Focus on General/Consistent cleaning customers.
Example. Customers LTV is super HIGH in this industry so focus on finding customers that are looking for weekly, bi-weekly, and monthly services.
8/
2. If you can afford this - Reinvest revenue back into the business for the first 2-4 months and reinvest the revenue back into marketing - GoogleAds.
2. If you can afford this - Reinvest revenue back into the business for the first 2-4 months and reinvest the revenue back into marketing - GoogleAds.
9/
3. Hire an Operations Manager earlier rather than later. A quality control is the first thing to decrease once you have 3-4 cleans daily. So hire this person earlier on.
3. Hire an Operations Manager earlier rather than later. A quality control is the first thing to decrease once you have 3-4 cleans daily. So hire this person earlier on.
10/ Work hard, stay reliable, and make sure quality is consistent and you will grow very fast in this industry.
House cleaning use to be a luxury and now it is something EVERYONE wants and when customers hire a cleaner they never want to go back.
House cleaning use to be a luxury and now it is something EVERYONE wants and when customers hire a cleaner they never want to go back.
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