💰 More Sales Lessons 💰

Clowns are taught closing techniques to push the prospect into a deal, Chads are taught to guide the prospect so they close themselves.

Clowns are taught to seek interest from the prospects, Chads are taught that uncovering their pain is more important.
Clowns are taught to respond to the content of a message, Chads are taught to respond to the framing of a message
Clowns are taught to ask a couple questions then start selling, Chads are taught to ask the hard questions and lean towards disqualification.

Clowns are taught to show every prospect the product, Chads are taught to be selective with who they spend time with.
Clowns are taught to bring up price at the end of the sales call, Chads are taught to bring it up before presenting.

Clowns are taught to Always Be Closing, Chads are taught to Always Be Leaving.
Clowns are taught to “be yourself”, Chads are taught that personality is malleable so they can become whatever they needed to be in order to win.

Clowns are taught to give full disclosure to the prospect, Chads are taught to keep them wanting more.
Clowns are taught the customer is king, Chads are taught there are no kings.

Clowns are taught the prospect is the Prize, Chads are taught that THEY are the Prize.

Clowns are taught to appeal to reason, Chads are taught to elicit emotional responses.
Clowns are taught not to “play games”, Chads are taught they’re never not “playing games”

Clowns are taught to be conscious of their time, Chads are taught to be conscious of our time.
Clowns are taught to show the prospect their product ASAP, Chads are taught to show the product AFTER uncovering the prospects Pain.

Like / Retweet this if you found it helpful!

WAGMI.

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with BowTiedSalesGuy | Chad Salesman

BowTiedSalesGuy | Chad Salesman Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @BowTiedSalesGuy

22 Oct
I remember in my early 20’s reading The Closers Survival guide by Clown Cardone.

I thought “this was it!”

Finally, the secret to closing anybody.

I would listen to the audiobook everyday. Practicing and memorizing the scripts.

Then I used it on a prospect and..
proceeded to nuke a deal by offending her. If I recall correctly, the close I tried was in response to the product being out of her budget.

I said something like “Everything is out of our budgets but we pay for it anyway. Do you enjoy paying your bills? This isn’t any different”
She then said “Excuse me?”

I knew I had F’ed up but I still tried to fix it by doubling down on it.

The guru said to never give up so I tried again.

Didn’t work.

Got wrecked.

Fast forward a few months later, I read SPIN Selling..
Read 5 tweets
28 Sep
Lots of new followers. For those that have recently followed me, it’s critical for you to learn the 3 traits that make a Chad Salesman:

1) Competence
2) Indifference
3) Empathy

More on each 👇🏼👇🏼👇🏼
1) Competence means you are a highly capable individual. In a sales context, it means you can get the job done successfully AND efficiently (due to your expertise)

Confidence is a byproduct of COMPETENCE

You become competent by completely owning your role and being the expert.
2) Indifference means Outcome Independence

Whether the prospect says yes or no it doesn’t phase you

You treat the prospect with respect but you are CASUAL

You’re not walking on eggshells.

You want the deal but you don’t need it

You are nonchalant in your interactions
Read 8 tweets
26 Sep
Validation Loops

The more you keep your prospect seeking your validation, the more you secure your higher status

It’s a sort of tension that whatever they say or do is “not exactly” correct or “enough”

It’s intriguing and will keep them on the Hamster Wheel
You have to subtle and pepper it in through multiple interactions

But in general resist the urge to always appease your prospect in a sales call and learn to keep them guessing

- They laugh you stay silent
- They say “It’s normal for XYZ” you say “Eh depends”
And then throw them the occasional bone by being in agreement

- Laugh when they laugh “Ha totally!”
- Overt agreements like “Completely agree”

Even toss in some genuine gestures of appreciation but ONLY when you have Frame Control
Read 4 tweets
26 Sep
There’s a lot of different theories in how to deal with “price” on a sales call

1) some say bring it up in the beginning

2) some say bring it up only at the end

I say it depends.

When i’m selling and the prospect is clearly qualified (company that has $$) then it’s not..
relevant to bring up price on the beginning.

If I have a feeling i’m dealing with a cheap prospect or a cash strapped startup i’ll bring it up in the beginning. Sometimes i’ll be as direct as “Look before we continue, our product starts at $40k a year. Is that affordable?”
If no - end the call

If yes - continue

If yes + objection - you say “Obviously i’m going to tell you why it’s worth that much on this call. We’re just really busy so I needed to make sure you guys can swing $40k before continuing”
Read 8 tweets
25 Sep
There’s 3 core elements to successful Outreach:

1) Social
2) Intrigue / Curiosity
3) Value / Status

More on each below 👇🏼
1) Social

First thing the prospect is thinking who you are and where do you fall in THEIR social hierarchy

Are you a colleague of someone or a similar status to the prospect i.e VP / Director etc

Did you get a referral from a PA or from the prospects colleague or boss?
Did you used to go to college with the prospects spouse?

All of these things make a MASSIVE difference in cutting through the noise

One thing you can do is check Linkedin for mutual connections. Then reach out to those people for intros
Read 8 tweets
25 Sep
Some thoughts about Frame Control:

1) You don’t always need to SAY something as a response. Sometimes silence or ignoring the message is enough to reframe

2) Not everything your prospect says is worth addressing or even acknowledging. Don’t chase red herrings!
3) Sometimes prospects ask a lot of questions. Whether it’s intentional or not doesn’t matter. Your job as dealmaker is discerning the truly important from the noise

4) You can combat stupid questions with stupid questions to easily break their Frame
5) Trust your gut. Your gut will tell you when you’re losing control of the interaction. That’s when you zoom out and reset the Frame i.e “Guys we’re getting carried away here. You like what we do here right?”
Read 4 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!

Follow Us on Twitter!

:(