Thread by @brkfreeplastic

BREAKING NEWS on @recyclesday: After @WasteCounter filed a lawsuit on unlawful and deceptive recycling claims, @TerraCycle + 8 Companies (incl. @CocaCola & @ProcterGamble) have settled and agreed to change their product labels! #breakfreefromplastic (1/5) wsj.com/articles/terra…

Curious why this lawsuit matters? The settlement w/ @TerraCycle, @latejulyorganic, @LOrealUSA, @TomsofMaine and other Consumer Brand Companies represents real progress on truth-in-labeling & verification of recycling claims. Recycle-by-mail schemes are #greenwashing! (2/5)

Thanks to the lawsuit filed by #breakfreefromplastic changemaker Jan Dell with The Last Beach Cleanup, @TerraCycle has also agreed to implement a supply chain certification program. A new documentary further reveals why we must expose these misdeeds! (3/5) packaginginsights.com/news/the-circu…

Given the excessive #greenwashing at @COP26, and the fact that @CocaCola was once again named the world's worst plastic polluter, the need for real solutions to both the #climatecrisis & the plastic pollution crisis has never been more urgent. (4/5) breakfreefromplastic.org/brandaudit2021/

Check out this resource co-created by @WasteCounter & @PlasticsBeyond to learn why Recycle-by-Mail schemes are #greenwashing! Then, visit The Last Beach Cleanup's website to read the full lawsuit settlement with @TerraCycle. (5/5) #breakfreefromplastic bit.ly/RecycleByMail