Do you wonder why the ‘protest’ at the Delhi border hasn’t stopped even after #FarmLawsRepealed?
(Firstly the jobless, violent, belligerent men camping at the border are not farmers. They are traders, brokers, wannabe politicians)
Farmers in Punjab, for the first time, have started receiving wheat MSP payment directly in their bank accounts & about Rs 8,180 crore has been transferred this year so far.
Govt has already begun dismantling the exploitative trader hegemony.
Center has opened up the restrictions on mapping. Indian companies had so far been required to seek licenses & approvals to create & publish maps & other geospatial data.
Ending those restrictions is part of India’s push toward self-reliance.
PM Modi has launched a scheme towards establishment of clear ownership of property in rural areas by mapping of land parcels using drone technology, providing ‘record of rights’ to eligible households by issuing legal ownership cards to them.
So if you add up some of these different developments, you will see that DBT will put the benefit of higher MSP directly into the farmer’s hand. Mapping of land parcels and ownership cards will bring transparency to land holding, production variety & volume.
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This is a long term approach to systematic reduction of the exploitative trader’s role in staples
Now you can see why those men are still at the border. Their deathly hold on the Punjab/ Haryana/ UP farmer is being dismantled
Once a farmer tastes the value , no going back.
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While the FabIndia ad has been reduced to a bindi & Urdu debate, I think a core issue is that, like many enterprises that start with a social purpose, after a point they lose mission focus & growth is dictated purely by commerce. So the identity begins to shift.. 1/4
The perceived identity of an ‘Indian brand’, built on the shoulders of small scale artisans and producers across India, a brand that was set up to give a platform to native Indian art, artists, weavers, design and fabric - and taking all that to the world 2/4
Over time, FabIndia has become a unidimensional apparel giant, one of many, but lost its roots, its quality, its perceived connect to small scale producers, eventually giving in to biz pressures & profits. Its this focus shift we see in the ad, made for their target customer 3/4
Historic decisions for the #agri sector with the ordinances announced by the Union Govt, creating a progressive path forward for India's farmers, intermediaries & agri-entrepreneurs. My take on the impact in simple terms, from a farmer/ agri-entrepreneur lens...
1/n Previously, farmers with marketable surplus could only sell to Licensed buyers such as State & private mandis, APMC licenced cold storages/ warehouses/ Companies. But these buyers could sell to anyone! A very skewed market, right!? Farmer lost earning, Trader gained margins!
2/n Further, with the Essential Commodities Act (ECA) Govt had the right to impose price or stock control on commodities or ban exports at any time. This created intense volatility & trust deficit. No entrepreneur small or large wanted to venture into this unpredictable quagmire.