Thread by @NinetailedHQ

How to Choose the Right Personalization Tool for Your Business in 2022 👇

The internet is evolving.

We live in a world where the majority of people use the internet and smart devices to browse, buy, and research products and services.

No matter what you do, there is no escaping the fact that personalization is an integral part of the digital age.

89% of businesses are investing in personalization as a critical strategy for their current and future success.

Personalization has become an important component of every business's strategy because it gives consumers what they want:

👉 tailored content based on their needs

It's not just about being able to target your audience more efficiently – it goes beyond that!

Personalized content also provides

- a better user experience for your website visitors and
- can help increase conversion rates.

The major benefits of personalization:

- better customer experience
- increase in customer loyalty
- higher average order value
- increase in conversion rates
- decrease in cart abandonments

But with so many different tools out there promising they have the answer, how do you know which one to use?

The answer depends on who you ask, but there's no denying that personalized content is here to stay.

In this post, we will discuss some important points for choosing the right #personalization tool for your website and digital channels.

ninetailed.io/blog/how-to-ch…