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30 Dec 21, 14 tweets, 3 min read
My top 10 threads of 2021 πŸ‘‡πŸ½πŸ‘‡πŸ½πŸ‘‡πŸ½
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1/ A question everyone has asked themselves:
If you enjoyed these threads, follow me

@jspujji

My WHY is to help others learn and grow through the power of entrepreneurship.

I hope to share my learnings and others’ stories to inspire as many people as possible.

Right now, my goal is to hit 100k followers by Jan 1st!
So please RT this thread or your favorite one above.

About me:

I've bootstrapped multiple 8 figure businesses, grew Ampush to $400,000,000+ in FB spend, and run a venture studio launching a profitable company every quarter.

I write a thread with learnings or stories weekly!
And don’t forget to subscribe to my newsletter: The 3-1-4. It comes up every other week with 3 links, 1 thought, and 4 opportunities.

getrevue.co/profile/jspujji

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More from @jspujji

Jesse Pujji Profile picture
31 Dec 21
11 Predictions for 2022 πŸ‘‡πŸ½πŸ‘‡πŸ½πŸ‘‡πŸ½
11/ Work from Office Returns with a Vengeance

Yes we can 100% work remotely. But as Omicron finally brings herd immunity, I think people will return to the office.

And. It. Will. Be. One. Huge. Party.

People will remember the social aspect, energy and learning that goes on.
10/ Crypto will have a Reckoning.

Full disc: my knowledge is a 2/10 in Crypto. But what @jack started in β€˜21 will become a full blown war in β€˜22.

And ultimately that will lead to certain β€œteams” (btc and eth) winning and others (shit coins) losing.
Read 16 tweets
Jesse Pujji Profile picture
31 Dec 21
To all the builders struggling out there:

It’s 12 years ago.

6 months earlier, I left my fancy job

Talked to 20+ customers
Built our site
Spent 100 hours a week cranking

We finally launched…

After a week and $10k in ads, we made <$500 in rev

In short, we had failedπŸ‘‡πŸ½πŸ‘‡πŸ½πŸ‘‡πŸ½
1/ First, what was the biz?

We found potential students for online universities by buying search ads that went to our "matching engine."

If we paid $1 per click and 5% matched, our cost would be $20 and the schools would pay $40.

We THOUGHT we'd be printing money, but...
2/ Our conversion rate was closer to 0.1%

We were F****d

Our financial model was totally wrong!

We we're on the cutting edge:
β€’ Keyword scraping tools
β€’ A unique bidding framework
β€’ Super Slick matching engine in JS

But it wasn't working.

I emailed a friend at Google...
Read 14 tweets
Jesse Pujji Profile picture
30 Dec 21
The founder I most look up to is someone who:

β€’ Built a $10 billion company
β€’ Acquired 12 MEGA brands
β€’ Gets home daily by 6pm

Here’s 12 timeless lessons from one of the greatest entrepreneurs of our generationπŸ‘‡πŸ½πŸ‘‡πŸ½πŸ‘‡πŸ½
@RicElias is one of most successful + least known entrepreneurs of our generation.

His company Red Ventures is the largest digital media company in the US.

He’s also one of the most humble, kind hearted people I know. And an amazing mentor.

Alright, onto the lessons…
Lesson 1: You own your business, your business doesn’t own you

In 2017, I was feeling stuck after many years of running Ampush.

He encouraged me to use my work for personal growth + ask my team to do the same.

He reminded me that as the CEO/founder I can change anything
Read 23 tweets
Jesse Pujji Profile picture
29 Dec 21
The question I get most often in my DMs is: "Will you invest in my company?"

But a close #2 is for book recommendations...

Here are 11 of my favorite business books, each one is worth reading twiceπŸ‘‡πŸ½πŸ‘‡πŸ½πŸ‘‡πŸ½
1/ The 15 Commitments of Conscious Leadership: A New Paradigm for Sustainable Success

This book changed my life.
2/ Influence: The Psychology of Persuasion

A must read for anyone who's job depends on persuasion.
Read 13 tweets
Jesse Pujji Profile picture
28 Dec 21
Bootstrapping is hard.

You feel lost and stretched constantly.

Cash flow. Working capital. Inventory. Where do you focus?

I wish I had a top metrics cheat sheet when I started my first co.

So I wrote one.

Pay attention to these 5 metrics to make bootstrapping easierπŸ‘‡πŸ½πŸ‘‡πŸ½πŸ‘‡πŸ½
1/ #1 - Debt capacity against assets/sales

One of the most important things we did early @ampush was borrow (factored) against our receivables.

Back then, it was still pretty old school/sharky but today there are myriad of options like @getclearco and @AssembledBrands
2/ The important metric is: how big is your AR, Inventory or subscription revenue (whatever β€œdenominator”) you are receiving debt against?

How much can you borrow against that?

And what are your ongoing cash costs to fund operations?
Read 23 tweets
Jesse Pujji Profile picture
28 Dec 21
Twitter is the greatest university in the world.

You can learning anything here.

Including my favorite topic:

Bootstrapped Entrepreneurship

Here are my 7 favorite bootstrappers on Twitter.

Follow them for delight, inspiration, and to learn daily πŸ‘‡πŸ½πŸ‘‡πŸ½πŸ‘‡πŸ½
1/ @businessbarista

β€’ Bootstrapped a $75MM+ business
β€’ Practices what he preaches
β€’ Fantastic Writer

Best Tweet For Bootstrappers:
2/ @Codie_Sanchez

β€’ Super cool person and investor
β€’ Practices what she preaches
β€’ Runs over dozens of businesses

My Fav Tweet For Bootstrappers:
Read 9 tweets

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