So Jerry Seinfeld made $267 million in only 1 year.

He's the most successful comedian ever.

But it all started with his approach to writing.

Here is the 6-part Seinfeld system to build any skill👇
The Scene:

A yellow legal pad.

20 pages of observations and half sentences.

A desk.

A fresh cup of coffee.

Welcome to Jerry Seinfeld's morning for the past 30 years.
He sees himself as an athlete.

His sport is standup comedy.

And his practice is writing.

"Stand up comedy is a profession of writing."
And Jerry has a specific system for this morning practice.

It has rules:

1) Only 1 technique matters

2) Stop the torture

3) Live for the re-write

4) Run the experiment

5) Never break the chain

6) Treat yourself like a baby

Let's get into it👇
1) The technique is stupidly simple:

"You can’t do anything else.

You don’t have to write, but you can’t do anything else."

No checking your phone.

Either write or stare at a wall.

His creative fuel?

A yellow legal pad with 20 pages of observations and half-baked ideas.
2) Stop the Torture

You MUST have an end time for your writing session

"If you have the guts to sit down and write, you need a reward at the end of the session."

And that reward is the alarm goes off and you're done.
Extra tip from Jerry: If you can do 30 minutes, make your session 20.

If you can do an hour, make it 45 minutes.

Never completely exhaust yourself.
3) 95% of writing is re-write

Jerry splits time across free play and polishing.

Free play is using the yellow legal pad to spur ideas.

Polishing is perfecting each word.

Making each joke ready for "the experiment".
4) Run the experiment

You now have a bunch of words.

You then deliver them to an audience.

They dump a bunch of data on you.

"This is good, this is okay, this is terrible."

Then you go back to re-writing and re-framing jokes or adding new ones.
5) Treat yourself like a baby

"Writing is the most difficult thing in the world."

So be kind to yourself.

"When writing, treat your brain like a toddler, and then when you look at it the next day, you want to be a hard-ass."
6) Don't break the chain

Jerry has a yearly calendar.

For each day he writes, he X's that spot.

Over time, he builds a chain.

The longer the chain, the more you have invested.

The more you have invested, the less you want to break it.
Recap:

1) Refuse to do anything else

2) Your reward is the alarm

3) 95% is rewriting

4) Run experiments

5) Treat yourself like a baby

6) Don't break the chain
If you picked up a new insight, retweet the first tweet to teach a friend:

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More from @chrishlad

30 Dec 21
92% of goals fail.

How to defy the odds and achieve your goals in 2022:
Ever since I was 13 years old, my Dad would tell me the same thing:

"Set a goal so big it'll blow your mind."

This isn't just a cliche that you can do anything you want in this world.
Small goals set limits on what you can achieve.
Read 16 tweets
26 Dec 21
The 10 most powerful insights I discovered this year:
Reframe Your Day

"Instead of feeling that you lost the day after a bad morning,

Reframe each day as 4 quarters:

• morning
• midday
• afternoon
• evening

If you blow one quarter, just get back on track for the next one.

Fail small, not big."

- Gretchen Rubin
Time Billionaires

1 million seconds = 11 days

1 billion seconds = 31 years

We all admire people like Warren Buffet.

But he's 91 years old.

No matter how much money you have, you can't buy another billion seconds.

Cherish it.

h/t @GrahamDuncanNYC / @tferriss
Read 13 tweets
19 Dec 21
Your grandma never let you eat ice cream before dinner.

Here's "Granny's Rule" and why it will change how you work👇
I don't know about you but sometimes I just want ice cream before dinner.

But Grandma never allowed it.

Granny's Rule = eat your vegetables before you get your dessert
In work and life, vegetables are hard tasks.

Dessert are easy ones.

Only do hard things?

You end up miserable.

Only do easy things?

You never grow.
Read 11 tweets
7 Dec 21
Steve Jobs killed BlackBerry.

By creating a cult and inventing new rules

Here's the breakdown and why it matters👇
In January 2007, Mike Lazaridis and Jim Balsille are probably sippin a coffee sitting in their frosted glass office when they see IT.

IT is the moment Steve Jobs reveals the iPhone to the world.
Mike and Jim don't know yet...

But the BlackBerry is doomed.

Apple's "Jesus Phone" would soon take over the world.
Read 21 tweets
28 Nov 21
McDonald's sells over 6 million burgers every day.

But why should you care?

Here are 5 lessons worth their weight in grease and why it matters👇
1) Kill Choice

“If we gave people choice, there would be chaos."

Originally, "McDonald's Barbecue" serves pulled pork sandwiches, burgers and more.

But the McDonald's brothers start inspecting receipts to find best sellers.

And they cut the menu from 25 to 9 items.
Why this matters:

So you have a clothing brand that sells 100 options of t-shirts and sweatshirts.

I land on your website and have no idea what to buy.

If I have this problem, other people do too.

So you can analyze what sells best and cut the rest.

Choices kill profits.
Read 16 tweets
22 Nov 21
How a $19 billion startup began by accident

Here's a story you don't want to miss👇
Jan Koum meets Brian Acton in 1998.

They spend 9 years working together at Yahoo and become good friends.

But in 2007, they both leave Yahoo with some cash and no plans.
At first Acton and Koum apply to Facebook

…and fail.

In failing they become proud members of the “Facebook reject club”.
Read 20 tweets

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