Thread by @DsMatie

Do not add everything that comes to your mind in your SaaS! 😱

More features don't mean more value.

And it can even increase your churn!

Let me explain

>>> THREAD <<<

When you're building your SaaS you might think the more you give the better.

But it's not true.

Your users don't want more features. They just want to get the value your SaaS has been created for.

It means that if you can give the value they need with only 1 feature. Do it.

It won't change the pricing.

And this is something you understand when you're focused on your user and not your product.

But how can it increase churn??

It's simple. More features mean more time to understand your product.

So the more features you add. The more complex your product becomes.

So you will have users who won't take time to dig into that and will just leave.

It can also increase churn because your users might think they are not using what they've paid for.

That is weird. I know.

But if someone uses only 50% of what they've paid for. They will start to think that their money isn't used right.

So please. Add a feature only if it's necessary.

And you can even do the contrary!

If you have a feature that your users do not use. Or not enough.

Then just remove it!

And it's not because you "spent time on it" that you should let it.

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