*New analysis!* “Plant-based meat: Anticipating 2030 production requirements” examines raw materials, processing capacity, infrastructure, & investment required for #plantbasedmeat to hit 6% share of the global meat market by 2030. Insights + report/webinar links below. 1/19
Several market analyses have made bold predictions about the growth of the #alternativeprotein industry, but we wanted to dig deeper to find out what would be required on the supply side to hit these ambitious growth targets. @goodfoodinst’s new analysis is eye-opening. 2/19
Even at only 6% market penetration, we’re talking about an enormous amount of product. FAO estimates for global meat demand in 2030 are nearly 400 million metric tons, so 6% of that is approximately 25 MMT. The industry needs to scale fast to meet this. 3/19
Here are the top 2 takeaways:
#1: Without rapid investment in greater processing capacity and new ingredient solutions, there will be substantial bottlenecks for certain key ingredients, including plant protein concentrates and non-animal sources of saturated fats. 4/19
#2: This need for greater infrastructure, incl. to manuf. the plant-based meat end products, will require substantial capital from financiers like institutional investors, not just the VCs who've eagerly jumped into early-stage company funding rounds. More on this later. 5/19
By projecting ingredient demands based on generic formulations drawn from today’s ingredient decks, we find the plant-based meat industry will require up to 10x more pea protein concentrate & 3x more soy protein concentrate than will be available on current path. 6/19
Does this mean we need to grow more of these crops? Not necessarily! Reductions in animal feed demand by displacing meat demand can counteract the ingredient demand for plant-based meat. What we do need are more protein enrichment facilities to increase processing capacity. 7/19
The next likely bottleneck is fat. Lots of products currently rely on coconut oil for saturated (animal-like) fat. But by 2030, at current formulations, the plant-based meat market would require almost 20% of global coconut supply. We need new solutions, and fast. 8/19
This realization motivated @goodfoodinst’s Research Grant Program to launch a funding opportunity last fall for solutions to source animal-like fats from new plant or microbial sources, or to alter non-saturated fats to act more like animal fats. 9/19 gfi.org/wp-content/upl…
Many companies are working on solutions to address this need, including @NourishHQ, @C16Bio, @Mycorena_AB, Yali Bio, Cultivated Biosciences, Melt&Marble, & more. Researchers at @UCBerkeley & beyond are exploring fat structuring methods too. 10/19 gfi.org/researchgrants…
Now let’s talk about infrastructure. In addition to the facilities needed to produce and process the ingredients required for plant-based meat, there are infrastructure needs for manufacturing the end products themselves. 11/19
This analysis examines a mix of large and medium-sized hypothetical production facilities for high-moisture and low-moisture extrusion (the most common methods for structuring plant proteins into meat textures) and finds we’ll need about 800 production facilities in 2030. 12/19
This total capital expenditure will be on the order of $27B — that’s A LOT, but not an unheard of amount, when we’re talking about transitioning capital-intensive incumbent industries over to new, more sustainable processes in a matter of years. 13/19
For example, clean energy investment grew 7x from 2004 to 2019, from $40B to $282B—a 14% CAGR over 15 years despite high upfront CapEx, entrenched incumbents with depreciated infrastructure assets, & high R&D costs. We can do this. 14/19 wedocs.unep.org/bitstream/hand…
You know what else building 800 new manufacturing facilities means? A lot of new jobs. This was a big part of the appeal of clean energy investment & govt incentives during the great recession: construction jobs to shift our grid over to more sustainable sources. 15/19
Market adoption curves can occur v. fast in many sectors, but in food & ag, transformation entails massive ingredient supply chain & infrastructure implications plus impacts on global commodities markets, which can take time and substantial capital to manifest. 16/19
But this is an investment worth leaning into hard, both by private companies/financiers and by government programs to incentivize bold supply chain investment, ensuring that the #alternativeprotein sector can continue to grow as fast as consumer demand does. 17/19
Learn more by downloading the full report for free: "Plant-based meat: Anticipating 2030 production requirements." 18/19 bit.ly/3FZ218x
Register for our free webinar on Wednesday, January 26th, at 1pm ET to walk through the methodology and findings. We’ll also host a networking session immediately following the webinar, if you’re eager to connect with other solution-seekers. /end bit.ly/3FZ72hr
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Two HUGE nationwide fast food launches of plant-based meat announced this week at major chains, including a big reversal from one CEO.
1) KFC rolling out Beyond Meat plant-based chicken options nationwide next Monday, after first trialing them in 2019. cnbc.com/2022/01/04/kfc…
2) Chipotle launched a plant-based chorizo option nationwide earlier this week—its first new meatless protein option since adding tofu-based sofritas in 2014. cnbc.com/2022/01/03/chi…
Back in 2019, Chipotle's CEO had expressed skepticism ("I’m not sure plant-based foods that look and taste like meat are a long-term trend"), and he criticized some companies for what he perceived as highly processed products. cnbc.com/2019/09/30/chi…
We have TWO full-time openings on my team at @GoodFoodInst, both working to mobilize research funding toward the highest-impact areas to advance alternative proteins. (1/4) gfi.org/careers/
#1: A program manager to run our ~$5M/year Research Grant Program. With a grantee community 70+ researchers strong, this program has a catalytic impact on the field. Looking for someone w/ grant program management experience to take it to the next level. gfi.org/job/?gh_jid=57…
#2: A PhD scientist w/ science policy experience to serve as our primary liaison w/ govt research funding agencies, program officers, etc. to persuade & support these entities to fund more alt protein research.
A @AAAS_STPF Fellow would be a great fit! gfi.org/job/?gh_jid=57…
Today's must-read article, with some selected (highly alarming) quotes and my 2 cents below on why we can't afford NOT to invest in alternative protein R&D and infrastructure: theguardian.com/environment/20…
"Eight or more variants of avian flu, all of which are able to infect and kill humans and are potentially more severe than Covid-19, now regularly rattle around the world’s factory farms barely noticed by governments."
"Earlier this month, China’s CDC identified several mutations in two recent H5N6 cases. The spread of H5N6 is now a 'serious threat' to the poultry industry & human health, said Gao Fu, CDC director, & Shi Weifeng, dean of public health at Shandong First Medical Univ."
Ever wonder which research labs are working on #alternativeprotein projects? Looking to find a potential collaborator or co-founder to launch your idea? Thinking about making a career leap into this field?
🧵 Here are a few resources that researchers should know about:
The Research Labs Database catalogues labs that have active projects underway to develop non-proprietary technologies and knowledge to advance the #alternativeprotein field. gfi.org/resource/resea…
The Collaborative Researcher Directory contains researchers who have expressed an interest in partnering up on #alternativeprotein-related research projects, even if they don't yet have active work underway in this area. gfi.org/resource/colla…
This is fascinating. Check out the author affiliations on this new paper: Department of Livestock Products Technology, Institute of Tropical Agriculture and Food Security, Division of Veterinary Medicine, etc., all from India and Malaysia. (1/4) ejast.org/archive/view_a…
From the abstract: "To realize any perceivable change in various socio-economic and environmental spheres, the technology should be commercialized and should be cost-effective as conventional meat and widely accepted among consumers." (2/4)
They continue: "The new challenges of increasing demand of meat with the increasing population could be fulfilled by [cultivated meat at scale]... The adoption of in-vitro meat production at an industrial scale will lead to self-sufficiency in the developed world." (3/4)
.@jan_dutkiewicz strikes again with another diligently referenced, methodical parsing of the contradictions among what's touted and what's actually possible *at scale* in meat sustainability.
The nuance I'll add (which Jan covers but may not be apparent from a glance at the thumbnail) is that I think we actually *can* have our cake (meat) and eat it too if we think bigger — beyond incremental improvements, to taking the animal out of the equation altogether.
Here's the crux of it: "Proponents of regenerative agriculture also offer no mechanism for reducing the amount of mass-produced meat consumers currently buy...."