Thread by @wilxlee

10 things i've learnt from
building a +60k twitter in 3 mths.
🧵👇

1. be ur niche
- choose 1-3 topics to talk abt and stick to it.
- your content can cater to #NFT founders, traders, marco/mircro market, #defi, #daos, #nodes, passive income, etc.
- choose one and stick to it.

ie.
i choose to talk abt perspective of a founder and what i've learnt along the way.
i also share my degen trade plays on a marco perspective
+ sprinkle in some of my personal life as a #girldad / #nfthusband

2. be ur voice
- u can be loud and proud, or timid and analytical.
- u can be controversial, or reasonable.
- u can be rash and raw, or you can be empathic
- the secret is to be authentic to ur real voice, thats the only way, you can connect.

ie.
i try to stay away from drama, so i remain objective.
i try to be valuable, so i write to give context.
i try to be articulate, so i write threads.
i write abt positivity. i write abt family. i write to give.

3. be consistent
- write every day.
- 100% guaranteed ur first few tweets, posts, threads will have <10 likes.
- its ok. put in the work day by day.
- share like no one is listening.
- the key is to do it whether or not u feel like it, whether or not ppl are reading.

ie.
u don't know whats going to stick, so write every day.
i wrote this piece where i poured my heart in back in oct. 10 likes in the first week. devastated.
don't give up.

https://twitter.com/wilxlee/status/1446650723173691394?s=20

4. be relevant
- don't just write to write.
- write to connect.
- how?
- answer what ppl are thinking.
- how?
- scroll through crypto twitter.
- read the sentiment
- provide ur insight.

this is how u answer to what ppl
are thinking of and be relevant.

ie.
3mths ago, almost every project that was launched had a token attached to it. clearly not sustainable and a huge elephant in the room, i decided to write a thread with my take on it.

this went viral👇

https://twitter.com/wilxlee/status/1447354054095433731?s=20

5. be scalable
- do whats not scalable.
- engage w/ ur comments, this gives u a pulse of what works and what doesn't. this also connects u with ur community.
- doesn't matter how big u get, this should always be the top pillar.
- massive thanks to @garyvee for showing us.

ie.
thats why i try my best to reply, acknowledge to all the replies. this makes me human and is what connects with u, not some bots nor some overseas VA. 🌟

6. be integrated
- start injecting urself in other accs.
- if/when applicable, inject ur take from ur tweets.
- this will funnel audience from bigger accs, into urs.
- the key here - u must have something valuable to add and make sure to customize the msg.

ie.
- in my early days, i'd inject myself in a comment to an account that has massive numbers.
- i give my insight, in addition to the topic. then i point to a more thorough take in my attached tweet thread.

7. be respectful
- no one wants to follow ppl who are
rude, demeaning, and entitled.
- everyone deserves to be treated respectfully.
- doesn't matter how many followers u have, u are still a regular joe in real life.
- be nice, be kind, be respectful.

ie.
- i always ask myself, how would i like to be treated b/c not long ago, i was right there asking the same questions, asking for help.
- b/c of my lack of time, i write these threads that can help u along ur journey.
- be nice, it doesn't cost u anything. 🌟

8. be tactical
- giveaways, collabs, invite trains
- hashtags, follow groups/trains, twitter raids,
- sponsored ads, paid influencer, etc.

*not recommending any of these, just listing it out.

tactics will remain tactics, rarely much longevity.
stay ur course, deliver value.
day after day.

final thoughts:
focus on the impact that u make, not the number.
number is just a vanity metric and truly has no meaning.

have fun and enjoy the ride.
learn, write, try, share, experience, tell.
everything is a journey, so might as well enjoy the ride.
like + retweet for more bts insights

much love🌟
wil