Justin Welsh Profile picture
Feb 8 11 tweets 16 min read
A Twitter audience is a massive asset.

I've added 37,196 followers in just 14 weeks.

Here are the 7 simple things I did:

🧵
1/ Built my publishing habit

In late October, I committed to publishing daily on Twitter.

I started with a "Happy {Day} to X" Tweet each AM.

I had 2 simple goals:

1. Build a habit of posting each day.
2. Put my name & face in front of people daily.

2/ An educational tweet each PM

Each afternoon, I share a lesson from my solopreneur journey.

Topics include:

- Audience growth
- Service businesses
- Building info products
- Using social media effectively

I pretend I'm writing to help ONE person.

3/ A step-by-step thread once weekly

Weekly threads power my growth.

I gained thousands of followers by sharing detailed threads.

My goal is to walk someone step-by-step through something critical in solopreneurship.

4/ Engage with 5-8 interesting people each week

Make it a habit to build connections.

Here are some smart folks I've chatted with, just to jam out:

@ecomchasedimond
@JamesonCamp
@Nicolascole77
@OneJKMolina
@TheDanKoe
@dickiebush
@landforce
@aaditsh

It's "social" media.
@ecomchasedimond @JamesonCamp @Nicolascole77 @OneJKMolina @thedankoe @dickiebush @landforce @aaditsh 5/ Comment underneath large accounts

One of the best ways to gain visibility here is to participate.

- Find interesting, large accounts
- Set up automatic notifications
- Read each of their Tweets
- Add valuable comments
- Engage

It's literally that easy.
@ecomchasedimond @JamesonCamp @Nicolascole77 @OneJKMolina @thedankoe @dickiebush @landforce @aaditsh 6/ Eliminated the "touch base" Tweets

After 90 days, I had a publishing habit.

So I stopped the daily, "Happy Weekday" AM posts.

They weren't adding much value.

I started writing entertaining content or 2x'ing educational Tweets.

@ecomchasedimond @JamesonCamp @Nicolascole77 @OneJKMolina @thedankoe @dickiebush @landforce @aaditsh 7/ Improved my "inspiration" swipe file

Writing a lot of Tweets means constantly being inspired.

Here are the tools I use to find that inspiration:

@hypefury (Tweet templates)
@TwemexApp (User's best Tweets)
@typeshare_co (Thread templates)
@TwitterBlue (bookmark fave Tweets)
@ecomchasedimond @JamesonCamp @Nicolascole77 @OneJKMolina @thedankoe @dickiebush @landforce @aaditsh @hypefury @TwemexApp @typeshare_co @TwitterBlue And that's it.

TL;DR

1/ Built publishing habit in the AM
2/ Educated my audience each PM
3/ A step-by-step thread once weekly
4/ Engage with 5-8 people in my niche each week
5/ Commented underneath large accounts
6/ Eliminated what wasn't working
7/ Setup inspiration tools
@ecomchasedimond @JamesonCamp @Nicolascole77 @OneJKMolina @thedankoe @dickiebush @landforce @aaditsh @hypefury @TwemexApp @typeshare_co @TwitterBlue I hope you found this thread valuable.

If you enjoyed it:

1. Give me a follow for more threads on solopreneurship → @justinsaas

2. Join my newsletter, The Saturday Solopreneur for 1 tip on growing your audience & online business each Saturday AM → justinwelsh.me/blog?tag=newsl…
If you like Tweets like this, you might enjoy my weekly newsletter: The Saturday Solopreneur.

One actionable tip to grow your online business that you can read in less than 90 seconds.

Join here: justinwelsh.me/blog?tag=newsl…

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More from @JustinSaaS

Jan 26
I made $0 online in 2019.

3 years later:

- 100M+ impressions
- $1.7M in online income
- 4 successful revenue streams

What changed?

I started writing online every day.

Here's my simple 4-step process.

[Short 🧵]
Step 1: Ideate rapidly

What’s the fastest way to come up with ideas?

Use systems.

I created my own content matrix in Notion.

- Choose a topic
- Match it to a style
- Write a quick headline
- Repeat until you have 10 ideas

Much of writing is about systems.
Step 2: Choose a solid format

Struggling to format your writing?

There are so many tools out there to help.

I am loving @typeshare_co

They have beautiful templates built right in for inspiration.

No better way to get started.
Read 9 tweets
Jan 11
Why do some solopreneurs succeed while others fail?

I think I've figured it out.

THREAD: The 5 fundamentals of a one-person business:
1/ They nail their ideal customer persona

Part of building a one-person business is being crystal clear.

Focused solopreneurs:

- Move from Market → sub-market → micro-market
- Know exactly who they are talking to
- Deeply understand their customer

Do you?
2/ They build a small but relevant network online

The best builders know it's better to build with others.

So they:

- Network with 3-5 impressive people in their space
- Start regular, meaningful conversations
- Think quality > quantity

Are you networking or spraying?
Read 8 tweets
Jan 3
New Year's resolutions suck.

We start out thinking we can conquer the world, and 30 days later we're defeated.

So this year, I've decided to take a page from @SahilBloom and implement his 5-step framework.

Here's where I landed for Q1 (plus a template you can steal)

🧵
@SahilBloom Before we get started, if you missed Sahil's post on January 1st, here's a TL;DR of his framework:

1. Set the Stage
2. Identify BHAG (big, hairy, audacious goal)
3. Work Backwards
4. Establish Process Goals
5. Track & Adjust

(I'll link to his thread at the end)
@SahilBloom I set the stage with 3 simple categories:

- Business
- Personal life
- Health & wellness

There are other categories I could have added.

But those feel like "business as usual", meaning I'll likely accomplish them without setting goals.

Not everything needs to be tracked.
Read 9 tweets
Dec 28, 2021
How to 2x your rates in 2022:

[Mini 🧵]
1/ Get feedback

First, you need to understand what part of your business customers love and want more of.

Ask simple questions:

- Where do your customers get the most value from you?

- What do they wish they could get more of?

- Don't forget: what do YOU enjoy the most?
2/ Optimize

Next, optimize your business by:

- Developing & expanding areas you and your customer enjoy.

- Eliminating things you and your customers don’t.

You want to find the intersection of what you enjoy & what customers want more of.

That's ALL your going to focus on.
Read 8 tweets
Dec 21, 2021
My 15 best entrepreneur lessons from 2021:

🧵
1/ Plan

When you're running 100 mph, things get chaotic.

This was the first year I broke my revenue goals down to the day.

Bite-sized goals are more approachable and help increase your likelihood for success.

I highly suggest backing into yours by month, week, and day.
2/ Reduce

My 4 businesses run on so many pieces of technology.

Bills add up, things break, and opportunities are missed.

I cut a bunch of technology and folded all of my businesses into a new site, launching soon.

All-in-one tech makes things so much more manageable.
Read 17 tweets
Dec 14, 2021
A growing Twitter audience is an asset to any entrepreneur.

I've added 14,547 followers in just 10 weeks.

Here are the 4 very simple things I did:
1/ A "touch base" tweet each AM

Each morning, I touch base with my audience.

My simple goal?

Provide morning motivation to keep other entrepreneurs building.

It also puts my name and face in front of people on a regular basis.

2/ An educational tweet each PM

Each afternoon, I share a lesson from my entrepreneurial journey.

Topics include:

- Service businesses
- Building information products
- Using social media effectively

My only goal is to help ONE person keep growing.

Read 7 tweets

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