Dear #KOT Thank you for standing with me & for supporting the Keroche Family. We are because you believe in Local Entrepreneurship & I promise NOT to give up because our RESILIENCE will define future generations & how far they will go. Here is my #ThreadStorm in response to KRA.
Dear Kenyans, the Kenya Revenue Authority (KRA) @KRACare has issued a statement to reply to our grievances that we had raised about Keroche Breweries @keroche_ltd. It is with humility that I seek your indulgence to take this opportunity to tell my side of the story.
First, @keroche_ltd being a law-abiding Kenyan Company did NOT want to discuss anything that is in court but because @KRACare has decided to put this information in the public domain, we have decided to respond based on their statement. All am seeking is audience with @CG_KRA
With a lot of humility, we have to respond to what @KRACare has explained to the Kenyan public on the brief history of the dispute between Us & KRA. My plea is that @CG_KRA makes time for us. If we cannot meet the boss of @KRACare & we are classified as Large Tax Payers, then?
@keroche_ltd was born 25 years ago and from a very humble beginning has grown to be the largest, fully locally owned brewery in Kenya, and in the East African region. We are the only African brand that is owned by Africans. We have made history & created jobs.
@keroche_ltd now stands as a state-of-the-art brewing facility with a capacity to produce 1.1 million hectoliters per year of beer and a spirits and wine line capable of producing 10,000 bottles per hour and 15,000 bottles per hour respectively. This is HISTORIC for us.
@keroche_ltd has directly employed hundreds of workers and is a source of livelihood for thousands of others through its distributorship and retail supply chain. Not to mention the farmers who supply us with raw materials. @kenyanpundit@Mwango@gabrieloguda@KoinangeJeff
For the last 16 years, the @KRACare has classified Keroche as a large tax payer. Keroche’s current annual tax remittances amount to approximately Kes 2B. We invest everything we make in Kenya. Do multinationals do the same or they expatriate their profits? Can we discuss this?
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Same 2007/2008 Finance Bill, Keroche’s main competitor- ‘Senetor Keg’ was zero rated to enable the low end market afford the product.There is no point has @KRACare ever supported us a local brewer .I don't need to add much on that statement because its crystal clear .
In the same budget speech Keroche’s Viena Fortified Wine(the pioneer for low end consumption and which had been in the market for 9 years)excise tax was hiked from HS Code Tariff 22.04 attracting 45% as excise duty to higher HS Code Tariff 22.06 attracting 60% as excise duty
Our competitor’s new product was given a tax incentive. This selective legislation was done on 2 occasions by two different Ministers for Finance.x
This is evident from the peace the country has enjoyed and the big-ticket projects completed on the infrastructure front not forgetting the growth of the economy from a low of 3% to about 6%.
However, mid-stream the second term of the government, an unprecedented global pandemic in the name of Covid 19 hit the whole world. To be precise, the first case of Covid 19 was diagnosed in Kenya in March 2020.