Thread by @toyinomotoso

There is money everywhere.

But how do you train your mind to see it?

You start by understanding how money is made which is:

All Money Is Made By Somebody Selling Something to Somebody Else!

Let me explain...

A model sells her beauty.

A doctor sells his expertise.

A factory worker sells his time and his minimum skills.

A test pilot sells his courage and expertise.

A prostitute sells her body (and sex skills).

Facebook, Twitter, Google sell advertising to business people.

Dangote sells salt, sugar, indomie, spaghetti and cement to Nigerians.

Even Nigeria sells crude oil to other countries to make money.

I can give you 2,000,000 more examples to prove this single point.

However, the part most people get wrong is:

DECIDING ON WHAT TO SELL.

That is because you don't just decide on what to sell.

You let the MARKET tell you what they want.

MARKET as written above means PEOPLE.

Why do people willingly pay money for something?

They do so because they believe what they are paying to get will help them do any of the 2 things below:

(1) SOLVE A PROBLEM THEY ARE FACING.

(2) HELP THEM SATISFY A DESIRE THEY ARE CRAVING.

For the sake of emphasis, what I am saying is this:

All money is made by someone selling the solution to a problem people want to solve or selling a desire people crave.

You should also understand that:

Not all problems are money makers.

Not all desires are money makers.

The problems and desires that are money makers are the ones that people are willing to spend money on.

Again, you don’t determine this.

Instead, your work is to find out what these problems and desires are from people.

You don’t say - “I like this desire, therefore people will be willing to pay money for it”

If you do that, you will definitely end up in the same pit of frustration and “brokedom” that several people have buried themselves in.

For example, many people will say - “I am passionate about DASH” - So, let me create a business around it.

That is “horse shit”

You should only create a business around your passion if there are other people who are willing to invest money in it.

The good thing is that as long as we are in this world, there will always be problems and desires.

Some problems are evergreen and will always be money makers until the end of this world

E.g. People will always want to lose weight.

People will always have fertility issues.

People will always have health problems.

There will always be security problems.

Also, some desires will always be evergreen.

E.g.

Older people will always want to look and feel younger

People will want to be rich

Women will always want to look beautiful

People will want to travel and have great experiences

Also, as the world keeps developing, there are new problems & desires that are being created due to technology, war & other things happening around us.

Also, solving problems can be about how you can help people solve problems or achieve certain desires easier & faster.

E.g.

Before now, we had taxis that help people with transportation problems.

But then UBER came up with the idea of using technology to help people make money (the Uber drivers) and also help passengers get safety and comfort while moving from one place to another.

Booking.com made it easy for people to search for and book hotels in almost anywhere in the world.

Whichever business you look at, you will see that it is about:

- Solving problems.

- Helping people get faster and easier results.

- Making results more comfortable for people.

- Helping people satisfy their desires.

Now that you understand how money is made, I am going to say this:

In order to train your mind to see money opportunities everywhere, start exercising your “money brain” by doing this:

Anytime you come across a business (online or offline) that is making money, you should ask yourself - “How is this business making money? What problem are they solving or what desire are they helping people with?”

Basically - Be On The Lookout For "Problems" & Desires!

If you do this for a while, your brain will get used to it & you will begin to easily see problems & desires everywhere.

At that point, you only have to find out if the problem or desire is something people are willing to pay money for or if there is a big enough market for it.

So, being able to identify money opportunities is the first and most important thing.

Unfortunately, a lot of people can't do this.

But then, converting that opportunity to a product or service is another thing.

And selling that product or service is another thing entirely.

But it all starts with finding or identifying money opportunities.

I hope this helps.

One more thing.

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