In between events of this ongoing self-coup, there’s been mention by sociologists and historians, as well as within #OSINT of “Cultural Engineering”.
Social Engineering targets the individual.
Cultural Engineering targets the group.
1/ It’s about giving direction to behaviour
2/ We tend to either dismiss the power of social and cultural engineering as a result of our cultural mythologies (individualism, exceptionalism), or think about it only in terms of economics.
Our perception is a construct of external stimuli.
Our perception directs behaviour.
3/ The simplest method of shaping perception through external stimuli is narrative. But what is narrative?