Interesting release from 2U on current financial performance but also interestingly on future direction which appears to be coalescing under the edX brand and further developing that as marketplace platform. Job losses also look likely #onlinelearninginvestor.2u.com/news-and-event…
More on 2Us future direction - the new revenue share model is broken down with a minimum 35% that increases depending on taking marketing, support and content development services - with all these it rises to 60%. Fairly transparent proposition... 2u.com/latest/2u-unve…
Would be very interested to see what marketing actually looks like in the core bundle and how much that is really banking on the edX brand and as an existing marketplace destination.
It's been an interesting week for three of the biggest so-called MOOC platforms, Coursera, edX, FutureLearn - who I wrote about here - neilmosley.com/blog/nm6ovv8dv… ...and potentially more that needs to be said and to come...
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A few weeks back I wrote about MOOC platforms and about their potential future relationship with UK universities. It felt like an opportune time to do so 10 years on from the huge MOOC buzz of 2012. 1/
I spent some time looking at three of major MOOC platforms Coursera, edX and FutureLearn, because it’s hard to divorce the MOOC as an educational model from the platforms that have sprung up around them. 2/
Learning design is about designing and creating the best conditions for learning to result. It’s the design of experiences and those experiences come in different shapes and sizes. 1/
It’s about designing for people - which means it’s complex. I love this quote from Dieter Rams that speaks to this - “You cannot understand good design if you do not understand people; design is made for people”. 2/
The learning design process can range in its breadth and depth and we often think of it way too narrowly - you write some learning outcomes, design an assessment, create content & activities and then boom, you're done... 3/
Interesting report...some comments if I may as someone who has and continues to work in this space within universities, education more generally and with private edtech...1/
One of the actors that fails to get any kind of scrutiny is universities themselves who have complete autonomy as to the decisions they make about edtech. The silence on this and the general narrative portrays them as passive, obsequious actors with no choice...2/
There’s also a kind of historical naivety that makes the pandemic year zero for this stuff and there’s not enough time spent exploring the ‘why’ from a historical context. This isn’t simply about scope but about the narrative presented...3/
If you’re a university or education provider then one of the key aspects of digital transformation is thinking about the role of an educator/academic in this changed state. For universities an academic is expected to be a good educator, good researcher...1/
...keep up to date in their field and have numerous other responsibilities..oh and now be much more of a learning experience designer, a producer of videos and other media, a designer of a platform experience and it’s navigation, structure and other components of the UI...2/
Of course there’s some support for this but it’s not at a ratio that makes a huge difference and it’s light or non-existent in many areas. Can an academic wear all those hats? Should they? Will that result in the best experience for academics & students?...3/
I've been running sessions for educators adjusting to online teaching and many are facing challenges with live, synchronous teaching...here's some small ways to enhance things...1/ #onlinelearning#onlineteaching
There are so many distractions when teaching via videoconferencing, including the video of yourself. We have a tendency to keep looking at ourselves, so hide this to remove an unnecessary distraction. 2/
Eye contact is an important aspect of communication, but we usually look everywhere but our webcam. Looking into the webcam is hard but good to master - adding post-it notes with key points adjacent to it can help. 3/
Back in the first part of the year there was a lot of talk about UK universities partnering with Online Programme Managers (OPM’s) partly sparked by this article palatinate.org.uk/exclusive-univ… and the subsequent fallout. Much was lost in the noise...and misconceptions 1/
so far I’ve noticed 2 x UK universities partner with OPMs including a Russell Group (although I may have missed some). Really, I think these kinds of partnership are about a desire to reach a demographic of students who may not opt for the campus experience....2/
e.g. working professionals. In spite of everything there still seems great appetite for the on-campus experience. With university numbers set to grow - the question is whether the pandemic experience will fuel a greater desire for those who would’ve usually adopted to...3/