If you're an agency posting LinkedIn content to generate leads...

You NEED to have a strong profile.

Here are 5 ways to turn your profile into a lead generation machine.

// THREAD šŸ§µ //
By the end of this thread, you'll learn how to:

1. Create a clear banner image
2. Write a compelling tagline
3. Utilize hashtags as SEO
4. Develop a better About section
5. Convert in the Featured section

Let's get you more leads!
1. Banner Image:

For agencies, the banner image is valuable real estate.

It's the first visual a viewer sees and needs to convey what you can do for clients.

Ex. if you do lead gen for B2B SaaS, a solid banner title is "Generate more ARR with outbound email"
2. Compelling Tagline:

The first 70 characters of your tagline show on any content you post.

Use this format:

- Who you help
- What results do you get
- With what mechanism

- Ex. Helping B2B SaaS companies add $50K MRR with hyper-personal outreach
3. Hashtags:

This doesn't get mentioned a lot, but hashtags are great for your profile and LinkedIn search.

If someone searches a hashtag you include, your post can show up.

I recommend 3 which relate to your offer.

For B2B SaaS, good hashtags are #saas #leadgeneration #sales
4. About Section:

Use this section to talk about you and your agency.

Great things to include -

- What you will post about
- Why follow your content
- Results for past clients
- Next steps to get in touch
5. Featured Section:

Once a prospect scrolls to here, the Featured section makes them convert.

You get 3 tiles to optimize it.

Here's what I recommend. in order:

- 1 Free Offer Link (Lead Magnet)
- *1 Low Ticket Offer Link
- Main Landing Page Link

*if you have one
That's all I got!

If you enjoyed this thread:

1. Follow me @autocontentio for more on leveraging LinkedIn

2. If you create content and want to repurpose it for LinkedIn to grow your reach and sales, learn more here: autocontent.io
Want to repurpose your content on LinkedIn to increase your audience and sales?

Go here:

autocontent.io

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