Discover and read the best of Twitter Threads about #sales

Most recents (24)

On Business #Sales

1. While #households create most of the spending in the economy, businesses engage in investment and employment to generate profits. Therefore, sustained #consumption is contingent upon companies using labor to create output. Image
2. Typically, when output has declined, employment has followed suit. We show this in the visualization above.
3. In the visualization presented in 1. we show howe show how periods of decline in real business sales (i.e., business output) create pressure on employment growth. Every period of protracted contraction in real sales has resulted in an eventual contraction in unemployment.
Read 18 tweets
“it's important to recognize that cap rates have limitations and should not be the sole indicator of a real estate investment's potential” 🧵👇
1/ Many people in the real estate industry rely on cap rates as a key metric to evaluate the profitability of an investment. However, it's important to recognize that cap rates have limitations and should not be the sole indicator of a real estate investment's potential. Let's……
2/ First, cap rates, or capitalization rates, are calculated by dividing a property's net operating income (NOI) by its purchase price. This ratio represents the expected rate of return an investor can expect from the property. However, it doesn't take into account several……
Read 11 tweets
Business owners,

There are 9 unique customer personas.

Communicating to them emotionally is the key to winning their business.

Check out this thread where I'll be going over their desires, pain points, and how to sell to them

#marketing #sales #entrepreneurs #ux
Type 1: The Reformer

Idealized self-image:
-Striving for perfection
-Being morally upright and responsible.

Pain points:
- Fear of making mistakes
- Desire for perfection
- Self-criticism

Type 1 doesn't like to experience anger or visible frustration.
How to sell to type 1:

- Emphasize quality, reliability, and attention to detail.

- Highlight how your product or service can help them maintain high standards and achieve their goals while easing their fear of imperfection.
Read 22 tweets
we weren't *great* students in college. we maybe got as many Fs as As, if not more. we failed out of @Caltech completely! still we struggled and pushed our way towards our degrees. here's two of them.

as a result, we've seen a lot of people like @NateSilver538. *fakers*.

while we were at @SDSU especially, which was a very big and crowded school full of people studying every conceivable subject, it was impossible not to run into people like @NateSilver538, @mattyglesias, @mtaibbi, &c.—people who thought that "higher learning" was a crock.

likely they were there mostly out of a sense of family obligation: their parents had money and power over them and pushed them to get a degree chiefly because college degrees are vital to social status in "the West". #capitalism may hate education but it loves *degrees*.

Read 14 tweets
the Pnictogen Wing has been *noticed*—well, probably we've been noticed for a while, but some of the more *important* sort of right-wing propagandists (greetings again, Mr. @shadihamid of @BrookingsInst) are beginning to chatter, and that means...well I'm not sure yet.

it raises a lot of questions that we've honestly tried to avoid worrying about—like, what do people *think* we are?

whatever we claim to be, whatever we say about ourselves, we are ALSO a crazy person in Seattle. a homemaker, worried about cooking and laundry and cats.

we've often been accused of being a Democratic front but that seems standard with the @elonmusk / @mtaibbi / @shadihamid crowd (really they're all about the same people)—@TheDemocrats are the chief Satan of their political mythology, the stooge to blame all things on.

Read 28 tweets
"Grammatical error VS Digital Making"
( ⚠ Warning! - This is an Interesting Read)

Just like you wondered what that subject was all about, the same way prospective clients find it hard to understand your #Sales content when you make typographical and grammatical blunders while..
crafting your #content. Without further ado, let's dig into the impact of grammatical errors on digital marketing.
These errors can have a significant impact on the #success of #digitalmarketing efforts. Hence, attention to detail is more important than ever before.

Consumers expect professional, high-quality content that engages and informs. Therefore, errors can quickly turn them off.
Read 11 tweets
Data analytics is more than just a buzzword. Let's understand its real-world applications and how it can help you make better decisions and drive growth in your business.
From healthcare to finance to marketing, data analytics is being used in a variety of industries to make better decisions, improve operations, and drive growth.
In healthcare, data analytics is being used to improve patient outcomes. Doctors and hospitals are using data to identify patterns and predict patient outcomes, helping to prevent diseases and improve treatments.
Read 10 tweets
so! let's talk about the #cryptocurrency phenomenon again. $BITC / @Bitcoin, $ETH / @ethereum, $USDT / @Tether_to, $BNB / @binance — there are a LOT of these #cryptocurrencies out there, maybe even millions of them. and that's a first clue about them and about #capitalism.

(1/x) Image
it's gospel #capitalism that the activities of "the #markets"—capitalist propaganda i.e. #business and #finance and #investment #journalism, not to mention all the #science and #technology journalism that's chiefly #advertising for corporations—are supernaturally powerful.

the central lie is that "the markets" (i.e. the sum total of all monetary transactions by all money-seeking entities in #capitalism) are the best possible mechanism for fulfilling every conceivable human need.

if it's not "on the market", then you don't really need it.

Read 24 tweets
I am not a #Christian; my friend Chara (who writes at @KrisAtLarge) is Catholic—albeit a heretical one—but I am no "believer". as I've said, I tend to leave religion to others.

all the same, it's tough *not* to have opinions about #Christianity—we're inundated with it.

in the United States especially, right-wing politics—which infallibly promotes an extremist and hyperpoliticized form of #Christianity—pours enormous effort and money into publicizing #Christian political demands.

@GOP politics and Bible-bashing are practically the same.

in fact, it seems like *all* public spokespersons for Christianity in the U.S. are political figures. #Christian @GOP politicians and activists and corporate executives proudly proclaim their purpose in public office to be the promotion of "Jesus" and "faith" and "values".

Read 20 tweets
I'd like to talk more about the #cryptocurrency / #blockchain phenomenon, starting again with the way that the #crypto crowd once leaned very heavily into the pretence that their cryptographic thingummies had "intrinsic value" and that they were "mined" like #gold.

the big names in #cryptocurrency especially, like @Bitcoin / $BITC and @ethereum / $ETH, fuelled this nonsense by asserting that ordinary currencies, government-backed #money, was mere "fiat money" whereas the #cryptocurrencies had some nebulous "intrinsic value".

you'll still find a *lot* of #cryptocurrency gamblers and grifters who cling to the "fiat money" canard. search for "fiat money" on @Twitter and you'll find some amusing examples. this was part of a general #sales pitch for #cryptocurrencies as somehow being _independent_.

Read 25 tweets
let's try again. I wanted to write more *specifically* about Mr. @elonmusk—speculating about why he's the catastrophic person he is, based on what's popularly known about him. everything I'm going to mention is something reported in the popular press (not by @mtaibbi.)

we know that Mr. Musk had an abusive father, whom @elonmusk has had little good to say about. the man was typical colonialist trash—a South African grifter and speculator who *got lucky*, making a lot of money quickly with a partial share in an apartheid-era emerald mine.

Mr. Musk (and certainly his #ElonMusk fan club) has tried as hard as possible to suppress any chatter about the emerald mine; Mr. @elonmusk himself, a prolific and habitual liar, has even tried to pretend that the press made it up. but it's too broadly reported to deny.

Read 44 tweets
I'd done my best to try to gauge and predict the #future —that may sound outlandish, but I feel like it's been forced upon me (and the whole Pnictogen Wing). the pace of human events has grown antic and absurd to a degree I never imagined possible even *ten years ago*.

in its characteristic doublethinkful way, Western society both *disparages* fortune-telling as complete rubbish AND makes an enormous #profit off the game of pretending to tell the #future. most of #business and #finance and #investment propaganda is about fortune-telling.

they call it "economic forecasting"'s fortune-telling. it's pretending to have a "scientific" or "objective" grasp of how the future is likely to unfold, based on sophisticated #computer models which people like @JeffDean and @fchollet believe *more than reality*.

Read 15 tweets
some illusion of @RonaldReagan is still alive.

human beings maintain the illusion of "Mr. President" (and a far less convincing one than Mr. @dick_nixon's) and tweet bits of speeches that someone else wrote for him. it's evidence of the lethal *triviality* of "the West".

it's identical to the triviality of #marketing and #sales culture, in which there are no morals and no rules. @mtaibbi's famed "independence" weighs as much in the scales as @Sargon_of_Akkad's "centrism" or @jonkay's "heterodoxy": all of these labels are mere *brands*.

"independent" isn't what @mtaibbi *is*; it's what he's best practiced at selling.

deceit is omnipresent in the culture of #marketing and #BrandIdentity. your words are governed solely by what you can succeed in getting other people to swallow; loyalties turn on a dime.

Read 7 tweets
oh right! we were going to write something about the power of language.

hm, how to start.

let me begin with talking about a concept that I learned from classes in ancient Greek: the *grammatical particle*. it's a type of word, in linguistics.…

I remember being impressed during @SDSU Classics classes by this entire book on ancient Greek particles:…

*particles* are words that have no inflection or clearly defined "part of speech" in a sentence.

"um" and "er" are particles in English.

we could regard "um" and "er" as linguistic filler—words with no real meaning, merely taking up space—but the insertion of such particles does give us some information about the *mood* or *feeling* of the person speaking.

here, "um" and "er" convey a sense of uncertainty.

Read 24 tweets
1/ How do you sell SaaS products to enterprise customers?

The hard way or the harder way :). There is no easy way.

There are two major approaches to enterprise that work today.
2/ First is the traditional enterprise sales model, today it might also be enhanced with Account Based Marketing support. This is the harder way. Folks have written tons of books about this.
3/ Second is land and expand, which works for horizontal, bottoms-up products, that can be adopted team by team within the org. The latter is more interesting especially for smaller startups who seek to play judo with a $100M competitor for an enterprise customer.
Read 10 tweets
I'd like to return to this subject a bit—this strange business of how "movement #conservatism" in the United States, by which I mean the lethal strain of reactionary #Christian theocracy that infests the current Republican Party, puts such an enormous value on *feelings*.

it's strange, because not one American reactionary—not @loganclarkhall, not @thomaschattwill or @shadihamid, not a single propagandist at @NRO or @AEI or @FRCdc—will ever admit to being motivated by anything other than pristine, sparkling _logic_. it's part of the costume.

the @GOP and its partisans have been practicing this pose for *decades* now. William Buckley—a coarse, vulgar, thoroughly ignorant man who was good at sounding erudite when a camera was running—was typical of the new "rationalist" pose in right-wing American politics.

Read 24 tweets
1.0 🧵A tweet thread on key suggestions for lead marketing🧐👇

#leadmarketing #digitalmarketing #marketing #business #socialmedia #seo #sales #emailmarketing

📢Define your target audience: Before starting any lead marketing efforts, clearly understand who you're trying to reach. This will help guide your messaging and ensure you're targeting the right people

#leadmarketing #digitalmarketing #marketing

📢Create valuable content: To attract leads, you need to provide value to your audience. This can be through blog posts, ebooks, webinars, or other content that helps educate and inform your potential leads.

#leadmarketing #digitalmarketing #marketing #business #socialmedia
Read 7 tweets
#ZeroToOne by is a must-read for anyone looking to build a successful business. Here are ten key takeaways from the book:

The concept of "#monopoly" - It's not about being the biggest player in the market, it's about creating a new market and being the only player in it.
The power of "definite #optimism" - Instead of shooting for incremental improvements, aim for a 10x increase in value. #peterthiel
The importance of "#secrets" - The most valuable businesses are built on secrets that are hidden from the #competition.
Read 10 tweets
Are you selling something? Are clients unsure of its quality?

Use the Effort Heuristic

People use the effort it takes to make something as an indicator of its quality

More effort - more quality
Low effort - low quality

Here's how to use it for better sales
If you are selling art
1. Make videos showing how much work goes into it
2. Use time-lapse and sped-up videos to show progress
3. Describe the resources you use and what they cost
4. Show why those resources are worth it for quality
If you are selling food
1. Show the work that goes on before you start cooking
2. Depict timers and alarms that show the wait is over
3. Show your team and what work they do - including cleaning, prep, and raw material preparation
Read 11 tweets
MemberOwls [ An A.I Powered Membership site creator in 2 Minutes for dummies.]: What are the features of MemberOwls?…
#webdeveloper #digitalmarketingagency #digitalmarketingtips #digitalmarketer #Sales #Salesforce #marketingoptimization Image
How To Rank ANY webSite on the first page of Google Without Backlinks [Ranking Number 1 on Google Made Easy]…
#SEO #seorankjng #DigitalMarketing
Read 19 tweets
Sales is the gasoline of your business

#5 tips to progress

Sales 101 #1:

In sales, listening is:
- Not a passive activity
- The most active thing you can do.

Prospects who feel listened to tend to listen to themselves more carefully.

They become less defensive, and more willing to listen to other points of view.
Sales 101 #2

Negotiation is nothing more than communication with results
Read 6 tweets
#1 tip to close deals before Christmas 🎄

- Mention your prospects for a price increase on the 2nd of January 2023

The prospects who want to buy in Q1 next year don't want to pay that new price

2 questions to ask your prospects:

- You: "Let's say we start a collaboration next year, would you be opposed to starting the 2nd or 3rd week of January?"
- Prospect: "No, it's a reasonable timeline for us"

- You: "I'm gonna make you a favor. The % of increase I mentioned, forget about it,


the price stays the same if we have a signed agreement before Thursday the 15th of Dec. Fair enough?"

- Prospect: "Sounds fair"
Read 4 tweets
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.Enjoy FREE Installation and 1 Year Warranty on Bosch Appliances as well as our Award-winning After Sales Service!!!!

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For more information contact 08032030797, 09053517559, 09051757337

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Read 5 tweets
Les 100 meilleurs #livres marketing de tous les temps. 📚

De la psychologie, copywriting, business, influence, story-telling, finances, au growth hacking, voici les livres à lire absolument pour toute personne intéressée à devenir meilleure en marketing. 🚀

📚100. Influence : Science & Practice est une examination de la psychologie de la conformité (c'est-à-dire la découverte des facteurs qui poussent une personne à dire "oui" à la demande d'une autre personne).

#influence #psychology #marketing Image
📚99. Le best-seller du New York Times qui explique pourquoi certains produits et idées deviennent populaires.

#marketing #contentmarketing #newyorktimes #book #livre Image
Read 105 tweets

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