1. Custdev 2. Prioritization 3. UI/UX experience 4. Market research skills. 5. Ability to write tech req 6. Strategy preparation and execution 7. Fast pivoting & hypothesis validation 8. Product analytics (feature analysis, a/b, quantitative analysis)
/ Monetization /
1. Growth modeling 2. Churn optimization 3. Retention management 4. First session and activation 5. User segmentation & analisys 6. Funnel optimization (incl cohort analysis) 7. Unit economy modeling (incl LTV, CAC, P&L)
/ Processes /
1. Agile approach 2. Cooperation with partners 3. Communication with stakeholders 4. Leadership, vision, communication skills 5. Planning & team management
Where to learn? 1. Ppl: @paulg - Paul Graham @cagan - Marty Cagan @naval - Naval Ravikant @pmarca - Mark Anderssen
@reforge Product leaders need a framework to ensure they're focusing on the right priorities when creating a strategic portfolio.
- Ely Lerner describes product strategy as offense and defense.
- Why you should try to avoid investments that are neither offense nor defense
@reforge How to Think About "Offense" vs. "Defense" in Your Product Strategy
- "Offense" in the product is any business-advancing investment.
- "Defense" refers to investments made to prevent business losses. Investing in defense protects the business.