It was not a new cat avatar collection. But a product that could be purchased and then used by cat 🐱 holders to create “clones” of their cat with new features.
Old Cat + Sacrificial Cat + Juice = Old Cat + Clone Cat
1. It creates demand / buying pressure on the market for GCG avatars , because 2 are needed in order to use the vial to create a clone.
2. The sale of the vials raises capital
3. It removes low-cost GCG avatars from the market.
/4
This NFT vial/juice clone creation is one illustration of why digital assets are so interesting:
There is a vast potential for value creation through creative new “products” like this.
/5
This really reminds me of creative financial instruments.
Evokes Wall St tech/math quants building derivative financial products to create value out of thin air. But - hopefully - not doing it in the shitty way than what came to roost in ‘08 that obliterated the economy.
/6
It’s a fascinating way to create value and evolve assets and a brand.
And this is not limited to “vials” of cloning juice. That is one early technique that’s been used here.
But because there are digital assets there are so many possibilities.
/7
With dynamic NFTs, the NFT - whether the art, utility or IP rights - can evolve and change over time.
You can program in these changes to the asset over time or based on outside events.
/9
For example, if you’re a holder of the NFT on it’s 3 year anniversary, the NFT gives you an extra digital asset or changes in some way.
Or if some event happens in the world, the asset and it’s underlying value changes.
/10
Dynamic NFTs really are only limited by our own imaginations:
Here is another example where the NFT changes based on outside events. In an NFT project tied to a particular charitable cause. If the charity is funded, all the NFTs in collection get a new utility o new NFT.
/11
With a hat tip to @motherhoodmag, this is also like … how does Apple create demand for the next iPhone…how do you do that with digital assets? This is one way. Super interesting, IMO!
/12
And this is all value creation through creative #IP strategy on some level!
On one level we’re talking about cat pictures & digital juice.
But on another, we’re talking about a fascinating case study in economic/tech/IP/biz strategy for a brand new asset class. 👀
/13
/END
Huge credit to the awesome @GitKnocked for helping me sus this out in a convo with him earlier today.
Mitch Lowe, one of the founders of Netflix, is the keynote speaker today @PulseCon_ . Speaking now.#pulsecon2022
“You may start out in one direction (mail order DVDs) and then need to pivot and change direction (streaming). The best employees are the ones who are comfortable with that ambiguity.” - Mitch Lowe
We are now at the sickening part of the DeShaun Watson story where the serial sexual abuser gets a woefully short suspension, after signing a contract that makes him the highest paid QB in NFL history. And he is supported by his team and their fans.
A thread. /1
Here are 10 Tweets on this mess. Because it says a lot about our culture and society, none of it good.
I wrote about the history of this up through the point that Watson was traded to the Browns and signed his monster contract here for @GoodMenProject:
1. The three main characters were each wonderful. Michelle Yeo (Crazy Rich Asians, Crouching Tiger) was pitch perfect in every universe she occupied. Stephanie Hsu (Marvelous Miss Maisel) was cool as hell. And Ke Huy Quan (Indiana Jones, Goonies) was sweet and lovable.
I like Farhad Manjoo; he's a thoughtful guy. And no doubt, we are in a period of great risk (and potentially great innovation and promise) for the nascent NFT space.
As someone who began as a skeptic but who is now fascinated with the potential, I'll just share a few thoughts:
1. Although NFTs and Crypto are based on the same underlying decentralized ledger technology (blockchain) and are linked in that Crypto can be and in many instances is used to buy NFTs, they are very different, IMO.