The Philippines' top content company, ABS-CBN Corporation, has joined forces with Theta Lab. Here is what you need to know:

$THETA #THETA @Theta_Network @THETA_ECOSYSTEM @ABSCBN Image
1⃣ Who is ABS-CBN?
ABS-CBN is considered one of the leading media and entertainment companies in the Philippines. By collaborating with independent production firms and broadcasters, the company brings captivating television programs, films, and other content to life. Image
Their digital media division, ABS-CBN Digital Media, manages their social media accounts, amassing an impressive following of nearly 100 million across various sites. They have the most popular entertainment YouTube channel in Southeast Asia, with 43 million subscribers. Image
2⃣ What is the Partnership about?
ABS-CBN Corporation, has joined forces with $Theta in an exciting collaboration to boost its business sectors and immerse into the digital collectibles #NFT market. Image
This alliance unlocks new possibilities for media and entertainment enthusiasts in the country, with three captivating projects already in the pipeline and scheduled to launch in the near future.
3⃣ More Details
Digital enthusiasts will have the opportunity to become part of their favorite franchises with newly available NFT collections. ImageImage
From superheroine Darna and romantic comedy “He’s Into Her,” fans can now acquire unique digital collectibles that give them a chance to interact with beloved characters and stories in an entirely new way.
4⃣ Are there further plans for collaboration?
ABS-CBN has announced its plans to integrate Theta's Video API across multiple business sectors. This strategic move aims to investigate and harness the power of Web3 technology, ultimately elevating the user experience. Image
By leveraging Theta's cutting-edge solutions, ABS-CBN envisions a future where its audience enjoys an unprecedented level of immersion, discovery and interaction with their preferred content.
5⃣ Conclusion
Theta has teamed up with ABS-CBN to bring its video and Web3 technology to numerous fans in the media and entertainment industry. With a strong desire to test Theta's state-of-the-art Web3 video and NFT DRM framework, ABS-CBN expects to enhance audience engagement
The booming popularity of subscription-based and ad-supported streaming platforms in Southeast Asia, accompanied by the thriving market for unique intellectual property and content, is painting a picture of immense growth potential in the region.
Collaborating with Theta will bring new features and capabilities to the viewers and help to expand the horizons of entertainment🔥.
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